
caleb smith
co-founder
About
Associate Marketing Manager, Web Analyst at LEGO Education ... started as a Community Manager, alongside a colleague in Denmark. ... LEGO Education North America ... Works with channel owners within the regional market to evaluate web, ... I am an assistant for a biology teacher at Oklahoma Wesleyan University.
united states
pittsburg
marketing and advertising
public speaking, public relations, marketing, advertising, leadership, marketing strategy, web development, management, time management, strategic planning, market research, research, entrepreneurship, html, social media marketing, facebook, teamwork, google analytics, team building, marketing communications, online marketing, web marketing
Experience

co-founder
elepass
Developed the initial concepts and layouts for ElePass from the start of the project. - Assisting customers directly and gathering feedback for continuous improvement. - Developed and maintain the ElePass Browser Extensions. ElePass is a password manager designed for agencies who work with clients and use their credentials on a regular basis. We created ElePass to encourage security in a an ever-changing agency environment where granular permissions are needed without a strict restriction on the number of user accounts.

web developer
limelight marketing llc
* First in-house developer after working with LimeLight as a freelance web developer for several months. * Established ongoing WordPress development principles and defined the initial strategies for collaboration and web development. * Developed the processes for server maintenance, deploying production-ready web projects, and maintaining web applications. * Created over 10 websites during my tenure * Simple multi-page CMS-driven websites and complex CMS-driven web applications.

senior developer and co-founder
devsquared
DevSquared is a software and web development agency in Pittsburg, KS. Located at Block22 in Downtown Pittsburg, we primarily work with businesses to identify their technology needs, build web and mobile applications for employees and their customers, and assist with integrations between their internal systems and the latest technologies they want to leverage.

marketing coordinator, community
lego education
* Online Community: * Worked internationally with the Community Manager to coordinate community events/activities * Monitored and tracked Community metrics on a monthly basis for team evaluation and channel reporting * Evaluated feedback from our lead educators and lead users to make corresponding UI changes and general adjustments * Moderated the Community on a daily basis for spam activity, answered questions (when possible), and directed necessary attention to the Community within our regional market * Lead Users: * Worked with our lead users, LEGO Education Advisory Panel, and retired lead users, LEGO Education Ambassadors * Coordinated with market/global colleagues to survey the lead users, evaluate concept ideas with lead users, and seek feedback on an ad-hoc basis * Combined the lead user group and retired lead user group, LEGO Education Ambassador Program, which has led to a smaller group of super users with the LEGO Education brand * Coordinated meetup events at national conventions with lead users in order to build the value of the lead user program

graduate assistant - graduate and continuing studies
pittsburg state university
* Updated marketing materials for the Graduate Office * Updated the website to maintain cleanliness and information * Created new material for recently added programs * Added innovative design styles and enhanced the user experience through the Graduate portion of the college website

new membership development
bartlesville chamber of commerce
* I was first hired as an intern for college credit, but my abilities allowed me stay on as an externship throughout the summer. * I accomplished the following during my time at the Chamber: * Created a survey, monitored the results, and delivered the results * Developed concepts for a radio advertisement * Maintained a database of past contact information

associate marketing manager, web analyst
lego education
* Works with channel owners within the regional market to evaluate web, email and digital campaign performance * Created reports using Adobe ReportBuilder that have been automated on a monthly basis * Works with the content and ecommerce team to evaluate user behavior and provide an analysis based on the needs of the project at hand * Analyzes monthly email reports and provides information based on email behavior and web behavior * Works with our business analyst to look at offline reports and seek correlations behind buyer behaviors
Education
pittsburg state university
business
oklahoma wesleyan university
marketing
Created a social media and PR plan for the university, which won second place.
caleb smith's Contact Information
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