Burcu Guvey Kaya

Marketing Manager @ Eti

About

Marketing Manager with a demonstrated history of working in the food industry. Skilled in Marketing in both domestic and international markets, Sales, Category Management in Trade Marketing and Business Development. Strong marketing professional with a Bachelor of Business Administration (B.B.A.) focused in International Trade and Busines - Double Major from İstanbul Bilgi Üniversitesi.

Country

Türkiye

City

Istanbul

Industry

Food & Beverages

Skill

Finance, Management System, Internal Audit, Business Development, Organization Skills, Stewardship, Process Simplification, Design & Implementation Of Internal Controls, Standardization, Scale Up, Sales, Sales Management, Trade Marketing, Manage Client Relationships, Customer Satisfaction, Customer Oriented, FMCG, Microsoft Excel

Experience

Marketing Manager

Eti

2023-10 - Present · 3 yrs

Senior Brand Manager

Eti

2021-8 - 2023-11 · 2 yrs 4 mos

Regional Brand Manager

Eti

2019-7 - 2021-8 · 2 yrs 2 mos

Brand Manager

Henkel

2018-2 - 2019-5 · 1 yr 4 mos

Category Manager (Laundry&Home Care)

Henkel

2017-10 - 2018-1 · 4 mos

Jr. Category Manager

Henkel

2015-9 - 2017-9 · 2 yrs 1 mo

Assistant Key Account Manager

Henkel

2014-5 - 2015-9 · 1 yr 5 mos

Istanbul, Turkey

Migros, Tesco Kipa, Koctas

Sales Representative

Coca-Cola CCI

2013-5 - 2014-5 · 1 yr 1 mo

Istanbul, Turkey

- Responsible for a Regional On Premise Channel Client portfolio (+200 clients incl. restaurant&cafe) - Driving on daily routine client visits - Achievement of monthly sales targets on all categories - Weekly and monthly client account debt balance follow up - Development and implementation of promotional activities - Building up good and strong relations with customers to improve partnership - Looking for new client opportunities and delivering agreements them based on regional conditions - Renewing current client agreements, regulating promotions through the lead team support

Fixed Asset Accountant

Procter & Gamble

2012-4 - 2013-5 · 1 yr 2 mos

Istanbul, Turkey

- Executing 'Business Development - Simplification' projects within Global Teams - Responsible for Fixed Asset Management & Internal Controls - Consolidating Internal Control measurements, delivering results to leadership team and taking active role to improve scores - Organizing full counts and spot checks and working collobratively with Engineering - Leading Fixed Asset Responsibles for all departments to gain necessary skills & knowledge - Driving daily controls on standart process for capitalization, disposals, transfers, sales of fixed assets through an effective use of SAP - Leading investment incentive process for capital projects and keep in touch with Auditors to discover oppurtunities for Tax Benefit