Bryan Gray

Selling Futurist @ The Priority Sale

About

BRYAN GRAY finds his passion and purpose in helping revenue focused teams proactively push back on the unstoppable force caused by Three Deadly Cs. It’s hard work, yet not complicated. All starting with the leader’s commitment to STOP being commoditized and START gaining access at higher levels with their best prospects. As an entrepreneur, author, speaker, consultant, educator, and facilitative sales leader, he brings the importance of growing market share and winning on value to bear for future-focused organizations who feel they are losing their impact, relevance and their competitive position. As CEO of Revenue Path Group and author of the book The Priority Sale, Bryan is rethinking the sales process, equipping B2B sales teams to meet present and future challenges and realize their full potential. He understands the mindset needed to break through and conquer obstacles and provides the framework to stay relevant and vital in a rapidly changing business environment. Clients appreciate his unique viewpoint, honed through years of observation and field experience, and his natural ability to mobilize, energize, and revitalize sales teams. Historically, Bryan has shown a knack for identifying growth opportunities that others cannot see and delivering market-share gain. He self-declares as a “simplicist” who is guided by optimism and a change catalyst adept at aligning theory with execution to support organizational goals. One not to just passively teach, Bryan has previously led two organizations to Inc. Magazine’s list of 500 fastest growing companies. A student of decision science, Bryan pinpoints brain studies on buyer behavior as a foundational piece for helping sales teams maneuver through the volatile B2B space, make the appropriate shifts to execute flawlessly, and win the business they should be winning. KEY AREAS OF VALUE Bryan excels at instilling order, creating clarity, and bolstering revenue-generating sales and marketing cultures. He methodically slows things down, critically analyzes each step in the sales process, and helps internal teams incrementally shift mindset, build insights, and forge a path through the uncertainty. He reframes the toughest sales challenges from a futuristic perspective, implementing behavioral change, and breathing new life into stagnant sales teams. STRENGTH FINDER ASSESSMENT: Activator | Futuristic | Focus | Command | Self-Assurance

Country

United States

City

Greater Indianapolis

Industry

Management Consulting

Skill

Sales Management, Marketing Strategy, Marketing Communications, Strategic Planning, Social Media Marketing, Leadership, Email Marketing, Advertising, Sales, Video, Online Marketing, New Business Development, Marketing, Social Media, Public Relations, Online Advertising, Digital Marketing, Strategy, Business Development

Experience

Selling Futurist

The Priority Sale

2021-6 - Present · 5 yrs 4 mos

United States

Assisting leaders who feel the responsibility to put their team in the best position to win in an accelerating and unforgiving business environment. We now live in a world where more value is being destroyed in the selling process than any other part of the organization. This disruptive trend will not stop on it’s own and it’s being driven by the Three Deadly Cs (Commoditization, Compressed selling time and Consensus decision making). Providing visionary revenue consulting for businesses committed to combating the Three Deadly Cs in a way that helps them win the brain, win the journey and win the deal! Helping organizations develop, and/or strengthen, a growth focused culture; navigating our accelerating age - making them stronger, more confident and more competitive.

CEO

Revenue Path Group

2015-8 - Present · 11 yrs 2 mos

Indianapolis, Indiana Area

More value is being destroyed during the selling process than in any other part of your organization. Accelerating change is compounding this and traditional selling methods and tactics are leaving your sellers and marketers unprepared and ill equipped to compete. This is caused by what we call The Three Deadly C's Commoditization - to your prospect, you all look, sound and act the same Compressed selling time - 70%+ of the buying journey is done without you - you've lost influence Consensus decision making - decision teams now average nearly seven people - try corralling that! This is why you’re most likely running into: Trouble getting timely meetings at a higher level Difficulty generating net new opportunities Price being the biggest factor Longer sales cycles delaying commitments You now have an opportunity to do something about it. The choice is now between two playbooks; the buyer’s, which locks you out of the buying process until the very end, and the Priority Playbook - where you’re influential earlier and at a higher level. The RPG Advantage Fit - to how the brain makes buying decisions. Separate you from competition + drive Priority Focused - getting in earlier and at a higher level. Become more influential Fast - to getting results For a more detailed overview of RPG's impact, please visit https://www.revenuepathgroup.com