Bruno César

Market Expansion, Brazil @ Sphere Labs

About

Senior executive specializing in finance and entertainment. Experience spans LATAM and APAC, leading teams and driving products. I successfully sold a startup early in my career, which led to investing in crypto and pivoting from entertainment to finance. Later, I joined Latin America's largest investment bank to lead Digital Assets growth. Skills include building businesses/initiatives from scratch and developing brands. Fluent in English and Portuguese. If my background interests you, let's connect.

Country

Brazil

City

São Paulo

Industry

Financial Services

Skill

Marketing, Digital Media, Startups, Strategic Planning , Mídias sociais, Cross-functional Team Leadership, Strategic Partnerships, Product Development, Business Strategy, Growth Marketing, Partner Relationship Management, Business Process, Sales, Resolving Issues, Media Strategy, Media Planning, Media Buying, Marketing Management, Consulting, Brand Building

Experience

Market Expansion, Brazil

Sphere Labs

2024-10 - Present · 2 yrs

São Paulo, Brazil

Sphere is a cross-border payments infrastructure that utilizes stablecoins. :: Leading market expansion :: Raising capital and developing strategic partnerships :: Hiring local teams and setting up operational infrastructure

Advisory: Games & Esports

Clube de Regatas do Flamengo

2023-12 - 2026-1 · 2 yrs 2 mos

Rio de Janeiro, Brazil

Flamengo is the most popular club in Brazil with +40M fans. :: C-Suite advisory for Gaming & Esports :: Raising capital, sponsorships, and partnerships

Growth Lead, Digital Assets

BTG Pactual

2021 - 2024 · 3 yrs

São Paulo, Brasil

BTG Pactual (BVMF: BPAC11) is LATAM’s Largest Investment Bank

Advisory: Digital Assets

Wildlife Studios

2021 - 2022 · 1 yr

São Paulo, Brazil

Leading mobile game publisher with 3+ billion downloads in its portfolio. :: Procured private investments for Castle Crush, a mobile game with 200K daily active users. :: Collaborated with executive team on specifics of macro-strategy, economics, and white paper. :: Established partnerships with KOLs across continents, rapidly driving sales.

Marketing & Sales

yup.gg

2020 - 2022 · 2 yrs

Singapore, Singapore

Startup connecting organizations with content creators. :: Piloted COVID and blood donation campaigns with the Brazilian government. :: Responsible for partnerships and product development. :: Led teams across Southeast Asia, Korea, and India. Key clients: Brazilian Government, Intel, Tencent, PepsiCo, Monster, and Red Bull.

Marketing & Sales (Acquired)

Go4it

2017 - 2020 · 3 yrs

Rio de Janeiro, Brazil

Exit @ Adventures Startup specializing in sports innovation, digital media, and lifestyle ventures. Representing: Gabriel Medina, Letícia Bufoni, Neymar, and more. :: Managed multiple concurrent projects spanning gaming, sports, and entertainment. :: Secured and managed +14 sponsor deals, ensuring contractual compliance. :: Led marketing campaigns for sponsors in collaboration with cross-functional teams. :: Created and grew Final Level, Flamengo Esports, and Premio Esports from scratch. Key Sponsors: Oi, Subway, Reserva, Smartfit, Domino's, Claro, Next, Globo, Samsung, Picpay, Redragon, Pichau, Carabao, and Twitch.

PO, Marketing & Sales (Acquired)

Clube de Regatas do Flamengo

2017 - 2020 · 3 yrs

Rio de Janeiro, Brasil

Exit @ Simplicity Esports

Marketing & Sales (Acquired)

Cursor

2016 - 2017 · 1 yr

Rio de Janeiro, Brazil

Exit @ Go4it Capital

Founder & CEO (Acquired)

LMA Media

2012 - 2016 · 4 yrs

Brazil

LMA Media was a community-building company specializing in curating content for young audiences. It gained significant traction, and its products (communities) were acquired by multiple agencies and individual investors. :: Grew products organically, achieving 15MM+ followers across multiple platforms. :: Recruited, mentored, and managed a team of 45 content creators and moderators. :: Developed a content ecosystem with 1MM+ engaged members, generating 10K+ daily submissions