Brigetta Shirley

Director, Global Channel Marketing Digital Platforms @ Lenovo

About

Sales and marketing professional with experience launching two new businesses, managing operations and sales staff, and launching new product divisions including developing the marketing strategies. Extensive direct and indirect sales and B2B and consumer marketing experience. Online Marketing Certified Professional accreditation, Duke University (2018) CRN's 100 People You Should Know (2016)

Country

United States

City

Greenville

Industry

Information Technology & Services

Skill

Multi-channel Marketing, Marketing Strategy, Demand Generation, Solution Selling, Channel Partners, Business Development, Marketing, Sales, Program Management, Product Marketing, Account Management, Sales Enablement, Channel Sales, Direct Sales, Event Management, Sales Process, Product Management, Lead Generation, SaaS, Resellers

Experience

Director, Global Channel Marketing Digital Platforms

Lenovo

2023-4 - Present · 3 yrs 6 mos

Director, Global Integrated Channel Communications

Lenovo

2021-12 - 2023-4 · 1 yr 5 mos

Supplier Diversity Account Executive

Westwind

2020 - 2021-12 · 2 yrs

Director of Marketing, RTO National

RTO National

2016-10 - 2020 · 3 yrs

Channel Program and Marketing Manager, Lenovo

TD SYNNEX

2008-1 - 2016-10 · 8 yrs 10 mos

Greenville, SC

Education

Clemson University

Marketing with a Minor in Graphic Communications

Duke University

Marketing

Online Marketing Certified Professional coursework completion The OMCP (Online Marketing Certified Professional) Certification is the industry's premier certification for online marketing professionals who have verified experience and have demonstrated the working knowledge of digital marketing concepts and best practices. Requirements for certification are based on a combination of applied industry experience, education and certification exam results designed by industry thought leaders, experts, renowned authors and educators in the field.