Brian Rivolta
Senior Vice President of Business Development @ Incentive Concepts
About
I’m a sales and business development executive with a passion for driving growth and building high-impact teams. Over the past 20 years, I’ve led sales initiatives that have generated millions in revenue, transformed departments, and expanded market reach for major global brands. From growing new business lines to restructuring sales teams for peak performance, I thrive on finding innovative solutions that deliver results. Currently, I manage a $50M sales division, lead strategic partnerships, and drive key programs like our event gifting division, which I grew from scratch to an endeavor that brings in $6M in revenue. I specialize in creative problem-solving, market expansion, and aligning operations to maximize success.
United States
Greater St. Louis
Marketing & Advertising
Sales Leadership, Creative Problem Solving, Market Expansion, Business Development, Team Building and Restructuring, Collaborative Problem Solving, Management, Time Management, Consultative Selling, Public Speaking, Product Management, Strategic Thinking, Teamwork, Talent Management, Outside Sales, Leadership, Sales and Marketing, Exhibition Management, Data Analysis, Market Analysis
Experience

Senior Vice President of Business Development
Greater St. Louis
In this role, I oversee the sales department, managing 5 direct reports, 16 independent reps, and 2 inside sales/support members. Through strategic partnerships and strong customer relationship management, I drive $50M in annual revenue. I also lead market expansion efforts by identifying and securing new brand partnerships, including high-profile names like Bose, Coach, Sony, and Rawlings. 𝙆𝙀𝙔 𝘼𝘾𝘾𝙊𝙈𝙋𝙇𝙄𝙎𝙃𝙈𝙀𝙉𝙏𝙎 ✓ 𝗘𝘃𝗲𝗻𝘁 𝗚𝗶𝗳𝘁𝗶𝗻𝗴 𝗗𝗶𝘃𝗶𝘀𝗶𝗼𝗻: Developed a new market for the company, growing this division from $0 to $6M in revenue in its first year by targeting incentive trips and sales meetings. ✓ 𝗦𝗮𝗹𝗲𝘀 𝗧𝗲𝗿𝗿𝗶𝘁𝗼𝗿𝘆 𝗥𝗲𝘀𝘁𝗿𝘂𝗰𝘁𝘂𝗿𝗲: Consolidated 23 independent sales groups into 9 key regions, leading to sales increases of 20-200% per territory. ✓ 𝗕𝗿𝗮𝗻𝗱 𝗦𝗵𝗼𝘄𝗰𝗮𝘀𝗲𝘀 𝗜𝗻𝗶𝘁𝗶𝗮𝘁𝗶𝘃𝗲: Conceptualized and implemented Brand Showcases in key cities, boosting local sales by 10-30%. ✓ 𝗔𝗰𝗾𝘂𝗶𝘀𝗶𝘁𝗶𝗼𝗻 𝗦𝘂𝗰𝗰𝗲𝘀𝘀: Played a pivotal role in three successful acquisitions, contributing to an average revenue growth of 40% post-acquisition through targeted training, product expansion, and strategic implementation. ✓ 𝗥𝗲𝗯𝗮𝗹𝗮𝗻𝗰𝗲𝗱 𝗕𝗿𝗮𝗻𝗱 𝗙𝗼𝗰𝘂𝘀: After Bose product discontinuations (formerly 80% of sales), secured partnerships with other high-end brands such as Coach, Victorinox, and Rawlings to offset losses, successfully diversifying the company’s portfolio. ✓ 𝗘𝗢𝗦 𝗜𝗺𝗽𝗹𝗲𝗺𝗲𝗻𝘁𝗮𝘁𝗶𝗼𝗻: Instituted the EOS Traction model, resulting in improved team collaboration and accountability. Utilized this approach to drive a $400K revenue boost by rapidly responding to Bose product shortages with Sony substitutions. ✓ 𝗟𝗲𝗮𝗻 𝗣𝗿𝗼𝗰𝗲𝘀𝘀 𝗜𝗺𝗽𝗿𝗼𝘃𝗲𝗺𝗲𝗻𝘁𝘀: Reduced customer onboarding time by 40% and significantly decreased labor costs in the Events Division by eliminating redundant steps and optimizing processes

Vice President of Sales and Marketing
Greater St. Louis
During my time in this position, I led the consolidation of independent sales rep groups, creating a more efficient and streamlined sales force. I also managed a team of 40 direct and indirect reports, including 3 regional managers, and oversaw all sales and marketing operations to drive growth and improve performance. 𝙆𝙀𝙔 𝘼𝘾𝘾𝙊𝙈𝙋𝙇𝙄𝙎𝙃𝙈𝙀𝙉𝙏𝙎 ✓ 𝗧𝗲𝗿𝗿𝗶𝘁𝗼𝗿𝘆 𝗖𝗼𝗻𝘀𝗼𝗹𝗶𝗱𝗮𝘁𝗶𝗼𝗻: Successfully initiated the rep group consolidation project, resulting in larger, more profitable sales territories. ✓ 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗰 𝗦𝗮𝗹𝗲𝘀 𝗣𝗿𝗼𝗴𝗿𝗮𝗺𝘀: Developed and launched various sales and marketing initiatives, including customer rebate structures, that increased key account revenue by 150% over 8 years.

Regional Sales Manager
Greater St. Louis
Here I managed 8 independent rep groups across the Midwest, responsible for $13-14M in annual revenue. 𝙆𝙀𝙔 𝘼𝘾𝘾𝙊𝙈𝙋𝙇𝙄𝙎𝙃𝙈𝙀𝙉𝙏𝙎 ✓ 𝗥𝗲𝘃𝗲𝗻𝘂𝗲 𝗚𝗿𝗼𝘄𝘁𝗵: Expanded sales across the Midwest by focusing on new accounts and relationship-building, helping grow overall regional revenue by 35%. ✓ 𝗦𝗮𝗹𝗲𝘀 𝗧𝗿𝗮𝗶𝗻𝗶𝗻𝗴: Implemented new sales strategies for rep groups, which resulted in improved territory performance and increased sales by 15% year-over-year.

Account Manager
Greater St. Louis
While I was in this role, I was a road warrior, managing customer relationships and prospected new business across Missouri, Kansas, Iowa, and Nebraska. 𝙆𝙀𝙔 𝘼𝘾𝘾𝙊𝙈𝙋𝙇𝙄𝙎𝙃𝙈𝙀𝙉𝙏𝙎 ✓ 𝗧𝗲𝗿𝗿𝗶𝘁𝗼𝗿𝘆 𝗚𝗿𝗼𝘄𝘁𝗵: Increased revenue from $800K to $2.3M by focusing on new corporate accounts and landing high-profile clients such as TD Ameritrade.
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