Brian Muli
Software License Insights Specialist @ Resilient People
About
I’m a Sales Operations Apprentice at Resilient People, focused on strengthening the top of the funnel — finding smarter ways to generate leads, optimise campaigns, and support sales teams with data-driven tools and insights. My role involves: ✅️ Researching and testing new lead generation tools ✅️ Identifying companies with high-quality data ✅️ Running campaign tests before full rollout to ensure every outreach effort is efficient and effective. This work is critical because it ensures our sales teams operate based on verified, high performing data sources, rather than wasting time andresources on low-quality leads. By testing tools and campaigns upfront, I help organisation minimize costs, reduce bounce rates, and increase conversion potential. Beyond sales ops, I’m passionate about using data to generate insights and share them in a memorable way(storytelling) and improve decision-making. I’m currently advancing my technical expertise through the ALX Data Analytics Program and the WorldQuant University Applied Data Science Lab, gaining practical experience in: ✅️Excel, ✅️SQL, ✅️ Power BI, ✅️ Python, and ✅️machine learning. I bring a mix of analytical thinking, curiosity, and empathy — always eager to experiment, learn, and help teams work smarter. My goal is to bridge the gap between data and sales strategy, driving not just results, but real connection - Human to Human and growth.
Kenya
Nairobi County
Information Technology & Services
Public Outreach, Intercultural Communication, Training Management, Training Delivery, Community Engagement, Collaboration and Teamwork, Program Planning & Coordination, Cold Outreach, Research and Development (R&D), Critical Thinking, Communication Ethics, HubSpot Sales Hub, Smartlead, Data Management, Creativity Skills, Collaborative Problem Solving, Strategic Planning, Project Management, Python(Advanced), Pandas, Numpy, Matplotlib, Seaborn
Experience

Sales Operations Apprentice
Nairobi County, Kenya
⭐️I help improve sales operations by managing data and optimizing processes to make our team more efficient and effective. ⭐️ I manage HubSpot to keep sales data accurate and flowing smoothly, while training team members on best practices. ⭐️ I analyze sales performance — including win/loss trends and pipeline progress — to guide incentive planning and identify improvement areas. ⭐️ I research and test new lead generation tools, such as Explee AI, to help the team find better prospects and strengthen outreach efforts.

Sales Development Representative Apprentice
Kenya
⭐️ Developed hands-on expertise in B2B sales and lead generation at Resilient People. ⭐️ Conducted thorough research to identify potential clients and initiate outbound outreach. ⭐️ Nurtured client relationships to create qualified opportunities, enhancing client engagement. ⭐️ Sharpened skills in prospecting, CRM tools, and objection handling while promoting resilience and empathy.

Partnerships & Outreach Associate
Kampala, Central Region, Uganda
⭐️Engaged mission-driven organizations to explore collaboration opportunities with Era92, expanding the company’s partnership network. ⭐️Positioned and promoted Era92 as a trusted creative partner in storytelling, branding, and digital campaigns, driving compelling narratives that aligned with client missions. ⭐️ Initiated and secured 6 exploratory meetings with nonprofit leaders to cultivate potential partnerships and long-term collaborations. ⭐️ Built and nurtured strategic relationships with nonprofit organizations to strengthen Era92’s presence in the social impact sector.

Student Volunteer
Kigali, Kigali City, Rwanda
⭐️ Engaged in voluntary services at The African Leadership University, enhancing the student experience. ⭐️Hosted the orientation sessions and led matriculation classes for the new students, fostering a welcoming environment and a sense of belonging. ⭐️Planned and executed events for significant ceremonies, including the ALU Ikaze ceremony - a welcoming ceremony for new students. ⭐️ Developed strong organisational and communication skills through collaborative efforts with peers through projects.

Program Facilitator
Kigali, Kigali City, Rwanda
⭐️ Facilitated programs aimed at empowering farmers by teaching them to leverage their personal stories to sell their farm products(coffee) and attract support from farmers' organisations. ⭐️Conducted training sessions in Tanzania, enhancing community engagement and personal development. ⭐️Collaborated closely with management to refine facilitation techniques and improve program delivery.
Education

Data Science
📽 Engaged in a project-based program focused on solving real-world problems using data science methodologies. 👩💻Applied Python programming, machine learning models, and statistical analysis to practical datasets. 📊 Developed data storytelling and visualization skills to communicate insights effectively to non-technical audiences. 🏭 Worked on industry-simulated projects, enhancing ability to translate data findings into evidence-based business decisions. 🧠 Strengthened proficiency in analytical thinking, predictive modeling, and data-driven problem solving.

Data Analytics
Currently pursuing the ALX Data Analytics program, a rigorous training designed to equip learners with industry-relevant skills in data cleaning, analysis, and visualization. The curriculum covers: ✅️ Excel for data manipulation, ✅️SQL for database management, ✅️Power BI for business intelligence, and ✅️Python for advanced analytics. Through practical projects and real-world case studies, I am developing the ability to transform raw data into actionable insights and support data-driven decision-making.

Computer Software Engineering
Since enrolling in September 2022, my journey at the African Leadership University has focused on building a strong foundation in software engineering, leadership, and problem-solving. Early courses like Learning Processes and Reflective Thinking strengthened my independent learning and critical thinking. I advanced to technical modules such as Programming (95%), Frontend Web Development (95%), and Web Infrastructure (90%), developing skills to build efficient web systems. Further studies in Self-Leadership and Team Dynamics (89%) and Communicating for Impact (90%) enhanced my collaboration and communication skills. I later mastered: ✅ Enterprise Web Development (93.8%) ✅ Mobile App Development (82.9%) ✅ Advanced Frontend (93%) & Backend (91.5%) ✅ Python (90.1%), React (92.7%), DevOps (93.8%) With a CGPA of 4.48, this reflects my consistency, technical depth, and passion for applying software engineering to solve real-world problems.

General Studies
✅️Appointed by the School Director, I served as Deputy School Captain with a strong sense of responsibility and dedication to the institution. ✅️Managed and oversaw the disciplinary pipeline, ensuring adherence to school rules and maintaining a disciplined environment across all student bodies. ✅️Played a key role in fostering leadership, communication, and organizational skills among students. ✅️Acted as a liaison between students and school administration, promoting a positive and respectful school culture. ✅️Participated in the President's Awards Scheme, a prestigious recognition of academic and leadership excellence. ✅️Demonstrated commitment to personal growth, leadership, and community service. ✅️Earned recognition for outstanding performance and contributions to the school's values and mission.
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