Bret Lee
Publisher Account Manager @ Interest Media, Inc
About
With over 8 years of experience in digital marketing, I’ve had the privilege of working across a variety of roles that have shaped my expertise and passion for the ever-evolving digital landscape. My journey has included managing client accounts and driving growth for publisher channels, where I’ve honed my skills in strategic planning, campaign optimization, and fostering strong relationships with key stakeholders.As a results-driven professional, I thrive in environments that challenge me to think creatively and push the boundaries of what’s possible in digital marketing. Whether it's scaling up a brand’s online presence or delivering targeted campaigns that drive measurable success, I’m motivated by the opportunity to innovate and solve complex problems.
United States
Greater Minneapolis-St. Paul Area
Marketing & Advertising
Setting up new businesses, Performance Marketing, Social Influence, Building Internal & External Relationships, Digital Media Services, Pipeline Growth, Managing Multi-Million Dollar Budgets, Publication Strategy, Marketing Partnerships, Strategic Planning for Growth, Strategy, Development & Production of Publications, Growth Initiatives, New Product Rollout, Multi-million Dollar Budgets, Media Sales, Data-driven Decision Making, Analytics, Market Planning, Profitability Tracking
Experience
Publisher Account Manager
Interest Media, Inc
Manager Strategic Partnerships
Medigap Life / Alliant Insurance Services
Manage approximately $5M in annual revenue-generating marketing initiatives. Contributed to generation of more than 2 million leads through affiliate, co-registration, and lead-generation programs. Manage relationships with 80+ active partners and clients. Serve as primary liaison between marketing, technology, compliance, accounting, and external vendors. Played a key role in launching and scaling new campaign verticals. Assumed VP of Marketing responsibilities during leadership transitions.
Senior Account Executive - Media Buys and Sales
LeadStore
Remote
Worked with 100+ brands to drive over 6-figures with this start-up company.
Media Account Executive
LeadStore
Managed portfolio of 50+ B2B accounts. Generated six-figure revenue for a startup organization. Built a new book of business from the ground up. Led business development efforts and coordinated operational resources. Expanded expertise across display and co-registration marketing channels.
Performance Marketing Manager
Launch Potato
Remote
Marketing Manager
Launch Media Solutions
Managed 5 internal properties and 50+ external partners. Helped remodel products and processes to unlock new growth opportunities. Utilized Looker analytics to improve reporting and business decision-making. Supported large-scale creative and compliance initiatives responding to FTC/FCC changes. Contributed to platform and operational improvements supporting long-term scalability.
Affiliate Manager
Digital Media Solutions
Remote
Managed affiliate performance and revenue optimization initiatives. Implemented initiatives that increased publisher productivity and ROI. Identified growth opportunities through data analysis and partner collaboration.
Yield management analyst
BriteBox LLC
Orlando, Florida, United States
● Develop network-wide revenue opportunities, optimizations, and measurable improvements while honoring publisher KPIs
Push Manager
BriteBox LLC
Greater Minneapolis-St. Paul Area
● Operate our current product strategies ● Daily scheduling, maintenance, troubleshooting, documentation, & monitoring ● Perform A/B testing and analyze the performance ● Optimize solutions and strategies to ensure maximum efficiency ● Interface with advertising technology platform partners ● Identify gaps in product operations and build solutions for improvement ● Work cross-functionally with Sales and Operation teams to diagnose and resolve any issues with functionality
Education
St. Cloud State University
Business/Managerial Economics
Studying for a Business Economics Major complimented by a Global Business Minor
Bret Lee's Contact Information
Phone
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