Brenden McVicar

- Achieve top line sales and standard margin budgets in DEWALT, CPT, Accessories and Outdoor. - Present and execute Marketing promotions and programs to assigned customer base; develop, execute and track account plans. - Develop and nurture strong account relationships - Provide monthly rolling sales and forecast by business. - Coordinate and participate in major trade shows with key accounts - Manage business within assigned T&E - Provide the necessary sales and service skills to maintain and enhance Stanley Black & Decker’s corporate image, attain and exceed established financial targets  - Provide direction and leadership to Service Branch Coordinator.

- Achieve top line sales and standard margin budgets. - Present and execute Marketing promotions and programs to assigned customer base; develop, execute and track account plans. - Develop and nurture strong account relationships - Identify new customer prospects and sell products value proposition - Use product and market knowledge to provide full business solutions - Effectively work with distribution and End User partners - Drive sales through End User activities, distributor sales work along with product demos and End User calls - Design and execute “sell in” and “sell through” promotional plans for key Industrial and 2-Step accounts - Provide monthly (6 month) rolling sales and SKU forecast by business - Co-ordinate and participate in major trade shows with key accounts - Manage the business within assigned Co-op and T&E budgets - Manage the training of End Users on new products throughout the territory - Drive sales growth with key distribution partners - Develop clear and effective written proposals - Determine strategic planning related to new product lines - Establish organization policies and procedures in relation to sales - Lead sales team in building relationships with business clients and manager negotiations of sales contracts.

• Present, promote and sell products/services using solid arguments to existing and prospective customers. • Perform cost-benefit and needs analysis of existing/potential customers to meet their needs. • Establish, develop and maintain positive business and customer relationships. • Reach out to customer leads through cold calling • Expedite the resolution of customer problems and complaints to maximize satisfaction. • Achieve agreed upon sales targets and outcomes within schedule. • Coordinate sales effort with team members and other departments. • Analyze the territory/market’s potential, track sales and status reports. • Supply management with reports on customer needs, problems, interests, competitive activities, and potential for new products and services. • Keep abreast of best practices and promotional trends. • Continuously improve through feedback.

• Local contact for big box retail stores • Execute retail events & new product launches • Flawlessly execute category work plans for all assigned brands and product categories (i.e. DeWALT, Craftsman, Stanley, to name a few) • Achieve weekly and quarterly call cycle goals • Develop strong relationships with key account personnel • Work effectively with your manager on a weekly/monthly basis • Complete all communication requirements with accounts timely and effectively • Conduct product knowledge trainings onsite at big box retail locations • Working with retail stores to find new and creative ways to merchandise and increase sales • Become the liaison between retail stores and internal sales/marketing team • Ensure merchandising standards are met in store to maintain strong brand presence • Conduct in-store events and demos with retail employees and end users • Work with key in store personnel to promote and expand brand exposure

•Work with customers to find what they want, create solutions and ensure a smooth sales process. •Preform cost-benefit and needs analysis of existing/potential customers to meet their needs •Maintaining positive business relationships to ensure future sales. •Promote the resolution of customer problems and complaints to maximize satisfaction. •Coordinate sales effort with team members and other departments. •Continuously improve through feedback and product knowledge sessions. • Act as a Team Lead helping new members of our sales team understand product knowledge as well as helping them address their customers needs. • Conduct bi-weekly reports.

•Develop, plan and co-ordinate competitive schedules and programs •Analyze and evaluate athletes’ performances and modify training programs as needed •Evaluate performance and provide suitable feedback, balancing criticism with positivity and motivation. •Assessing strengths and weaknesses in a participant's performance and identifying areas for further development. •Adapt to the needs and interests of group or individual participants. •Demonstrate an activity by breaking the task down into a sequence. •Encourage participants to gain and develop skills, knowledge and techniques. •Ensure that participants always train and perform to a high standard of health and safety.

•Evaluating performance and providing suitable feedback, balancing criticism with positivity and motivation. •Introduce the basics of racing and develops fundamental racing skills, along with more advanced boat handling. •Assessing strengths and weaknesses in a participant's performance and identifying areas for further development. •Adapting to the needs and interests of group or individual participants. •Demonstrating an activity by breaking the task down into a sequence. •Encouraging participants to gain and develop skills, knowledge and techniques. •Ensuring that participants always train and perform to a high standard of health and safety. •Inspiring confidence and self-belief. •Communication with parents, athletes, fellow coaches, and board of directors

•Responsible for custom work on clients' boats. •Going beyond a single area of specialization such as fibreglass, engine repair or electrical, by offering the ability to deliver complete, well designed and exceptionally executed custom marine projects. •Providing the very best workmanship and service for our clients. •Responding to client inquiries and fulfilling their requests. •Using cleaning, protective, and restorative agents to maintain and enhance the appearance of boats. •Performing inspections and keeping complete, accurate records of the boats condition. •Managing inventory and reordering supplies.

•Assist the coaching staff during each practice. •Cut and edit video for the team’s coaching staff. •Help prepare and implement operational plans for team events, and community initiatives. •General administrative support for the Coach/GM. •Other administrative duties as assigned.

•Officiate at sporting events, games, or competitions, to maintain standards of play and to ensure that game rules are observed. •Resolve claims of rule infractions or complaints by participants and assess any necessary penalties, according to regulations. •Confer with other sporting officials, coaches, players, and facility managers in order to provide information, coordinate activities, and discuss problems. •Inspect sporting equipment and/or examine participants in order to ensure compliance with event and safety regulations.

•Scout and evaluate talent in core program, pitch race team to prospective students and parents. •Provided ongoing leadership while developed work out routines and nutrition guides to optimize on-water performance and success at regattas.

- Worked with kids from various age groups to promote the sport of sailing and offer an eventful summer experience year after year. - Help people explore their motivation, and overcome the blockers that hold them back. - Took on a proactive role in identifying and minimizing or eliminating risks during all on water and off water activities. - Communicated with athletes, coaches, parents, officials, and event personnel. - Working with other people within organization – collaborating with other managers and leaders to make the workplace a high-performance organization, one that helps everybody to perform at their best.

•Prepare alcoholic or non-alcoholic beverages for patrons. •Assess customers’ needs and preferences and make recommendations •Check customers’ identification and confirm it meets legal drinking age. •Restock and replenish bar inventory and supplies. •Stay guest focused and nurture an excellent guest experience. •Comply with all food and beverage regulations. •Took on a proactive role in identifying and minimizing risks associated with the consumption of alcohol.

• Sailing instructor for CAN Sail 1-2 training 30 students. • CAN Sail 1-2 is an introductory program in the sport of sailing with a focus on fun, safety and fundamental skills. • CAN Sail 5-6 Race Coach training 20 students. • CAN Sail 5-6 programs focus on advancing sailors' skills which are consolidated and applied to the foundation to carry on in racing and/or leadership. •Took on a proactive role in identifying and minimizing or eliminating risks during all on water and off water activities •Communicated with athletes, coaches, parents, officials, and event personnel.