Bob Simpson

Responsible for the Vascular Interventions & Therapies Global Business of AngioDynamics; leading business strategy, operations and commercial execution. Member of Executive Leadership Team and a named Executive Officer.

Responsible for the Patient Care Global Business of Medtronic. Management of the ~$1.7 billion P&L; led business strategy and operations while ensuring global execution.

Responsible for Strategy and Business Development of the Patient Monitoring & Recovery ~$4.5B Global Business Unit. Led collaborative efforts to define and execute GBU strategy, actively manage the portfolio through organic investment, acquisitions, divestitures and partnering transactions, generate market & competitive intelligence, and develop growth markets.

Responsible for the ~$600 million Global Venous Solutions franchise P&L. Focus on developing and driving innovative portfolio solutions, global revenue growth strategies, operational excellence, and organizational talent and culture.

Manage the Monitoring & Operating Room Products portfolio valued at ~$335 million in revenue. Primary accountability is attainment of revenue and operating income objectives through leadership of the business strategy, product management team efforts, and cross functional initiatives.

Managed the Operating Room Products valued at ~$100 million in revenue. Responsible for revenue and gross margin objectives attainment through product management team leadership, product lifecycle management, GPO contracting, distributor partnerships, and sales team direction.

Managed the anti-infective, anti-inflammatory and combination pharmaceutical product portfolios valued at ~$400 million in revenue. Primary accountability was attainment of revenue and market share objectives through development and execution of business plans including brand strategies, tactics, segmentation, targeting, demand model, sales forecasting, budget allocation, product life cycle, phase IV efforts, internal resource allocation, message delivery with advocates, sales personnel, trade media, promotional literature, podium presentations, study publications and advertising agency initiatives.

Managed the sales performance and development of 9 Medical Sales Representatives. Responsibilities included attainment of prescription sales quotas, leadership and motivation of team, business analysis, goal setting, field coaching, managing POA execution and call activity, advocate development, competitive knowledge, managed care strategies, recruiting, PDMA compliance and budget control.

Managed the training of the Eastern Region Medical Sales Representatives and developed core competencies and skills for District Manager position. Responsibilities included field training, classroom training, development of training guides, market update memos and sales meeting sessions. Development objectives included coaching and counseling, recruiting and selecting, presentations/platform skills, and budget management.

Sold consumer eye-care products, prescription medications and medical devices to Optometrists and Ophthalmologists. Promoted to District Sales Trainer, Presidents Club winner.