Biljana Savic
Global Director of Digital Brand Experience @ Sisley Paris
About
More than 10 years of experience in Digital (ecommerce, online marketing, eCRM, social media, brand content, online advertising, cross-channel strategy) Expertise in fashion / cosmetics / luxury
France
Greater Paris Metropolitan Region
Cosmetics
Online Advertising, E-commerce, Digital Marketing, SEM, Email Marketing, Affiliate Marketing, E-business, Mobile Marketing, PPC, Social Networking, Social Media Marketing, Lead Generation, Web Marketing, Online Marketing, Marketing Strategy, Marketing, Online-Marketing
Experience
Global Director of Digital Brand Experience
Sisley Paris
Ville de Paris, Île-de-France, France
Responsible for shaping and executing the online brand strategy that aligns with overall business goals. Leading a team of digital experts who manage Digital Content, Media, Social Media, SEO for the Sisley Group worldwide (3 brands, 30 markets)
Head of Global Digital Marketing
Lacoste
Paris Area, France
Lead the international digital marketing strategy for Lacoste, - Deliver a data-driven digital growth strategy - Develop Performance and Branding strategies - Manage International Media buy & Social Media - CRM - Ecommerce special projects
Online Marketing Manager - Europe
Lacoste
Paris Area, France
Define and manage digital marketing strategy for Lacoste e-commerce websites in Europe. Full budgetary control for creating a digital strategy to impact business metrics - Management of all Performance campaigns (SEO, SEM, Display, Affiliate marketing, Social Media, Retargeting, Shopping engines, Optin recruitment strategy) - Management of CRM strategy and day to day campaigns to develop online and retail business - Management of Lacoste.com animation plan (content)
Digital Marketing Manager
LVMH
Boulogne-Billancourt Area, France
Responsible for all online marketing activities for Sephora: • Online Media: management of Sephora’s online advertising campaigns • E-commerce marketing: SEM, Affiliate Marketing, Display, Shopping Engines • Social media, PR with fashion/beauty bloggers • Online partnerships: find new partners and set up effective and long-term partnerships
Education
Grenoble Ecole de Management
University of Florida - Warrington College of Business
Biljana Savic's Contact Information
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