Bianca Ghose

Bianca Ghose

Chief Marketing and Communications Officer @ SatSure

About

Internationally experienced brand marketing, communications and corporate affairs professional with 20 years’ across India, France and the U.S., spanning public companies, global agencies, and media, including four years leading strategic communications, financial and brand reputation for an $11Bn publicly listed company. Trusted by CEOs and Executive teams to build and scale brand, sharpen positioning, and establish market confidence and narrative control during high-growth phases, M&A, transformation, and crisis. Skilled at translating complex platforms, services, and business decisions into clear, differentiated positioning that drives brand trust, category leadership, and commercial momentum. Brings strong judgment on sequencing, market and investor messaging, demand funnel, and go-to-market clarity in fast-moving environments where speed, clarity, and credibility matter. Combines strategic storytelling with hands-on pipeline and commercial discipline. Serves on non-profit Boards. Leads with integrity, clarity, and curiosity, bringing judgment, patience, and pace to complex decisions.

Country

France

City

Paris

Industry

Public Relations & Communications

Skill

Gender Equality, Strategic Vision, Advocacy and Networking, Leadership and Strategic Vision, Brand Growth and Reputation, Marketing Leadership, Business-to-Business (B2B), Marketing Leadership / CMO, Brand & Reputation, News Anchoring, Board Governance, Executive Advisory, Fundraising, Team Leadership, Public Relations, Senior Stakeholder Management, Reputation Management, Corporate Affairs, Board of Directors, Leadership

Experience

SatSure

Chief Marketing and Communications Officer

SatSure

LinkedIn
2026-6 - Present · 4 mos

Bangalore

SatSure is a global Earth intelligence company that built the market for satellite-powered decision intelligence. Trusted by banks, governments, utilities, and enterprises across the Asia-Pacific, Europe, and the Middle East. Now extending that edge into the next frontier: building the Earth Intelligence Backbone, the foundational orbital infrastructure layer for how the world will operationalize geospatial AI at scale.

Ek Kadam Aur Foundation for Education and Health

Board of Directors

Ek Kadam Aur Foundation for Education and Health

LinkedIn
2018-4 - Present · 8 yrs 6 mos

Paris

Education and social integration of visually impaired children from underserved communities in India and South Asia. After eight years on the Advisory Board, appointed to the Board of Directors in March 2026 in an expanded governance role. I offer strategic counsel, network leverage, thought leadership, and advocacy.

NYSE

Board Candidate – NYSE Board Advisory Council Network

NYSE

LinkedIn
2021-7 - Present · 5 yrs 3 mos

Recognized by the NYSE as a Board-ready executive - one of only four women executives at Wipro nominated by the CEO to the NYSE's network of CEO-vetted candidates.

Tomorrow's Foundation

Advisory Board Member

Tomorrow's Foundation

LinkedIn
2025-9 - 2026-6 · 10 mos

Paris

TED Conferences

Keynote Speaker & guest lecturer

TED Conferences

LinkedIn
2015-2 - 2026-4 · 11 yrs 3 mos

Worldwide

Delivered over 60 keynotes and talks at global forums, universities, private corporate and embassy gatherings, and industry events. Invited by the Government of Turkey in 2021 to present on strategic communications before President Erdoğan and an audience of global Communications Directors. First TEDx talk in Delhi in 2017. Guest lectured at institutions including NYU, IIM Lucknow, IIM Delhi, IIMC etc. Regarded as a leading voice on reputation, communications, brand and storytelling.

Wipro

General Manager & Head of Strategic Communications, CEO’s Office

Wipro

LinkedIn
2020-9 - 2024-10 · 4 yrs 2 mos

Paris, France

Reported to the Global CEO - Thierry Delaporte - for four years, based in Paris. Advised the CEO and his Executive Council on brand, reputation, culture, crisis, and complex fiscal and strategic business matters, requiring exceptional nuance, depth, & confidentiality. My work spanned the full spectrum of Wipro's stakeholders - the Board, executive leadership, investors, customers, employees, and the media. Translated complex business decisions into clear messaging for the market, clients, analysts, and employees. Supported the strategic narrative for the CEO’s discussions with the Board every quarter. Designed Wipro’s Earnings Communications strategy in 2021. Held UPSI clearance, and led the quarterly framework for fiscal performance messaging, including the CEO’s Earnings call, and tailored narratives for the media. Led the communications strategy for Wipro's largest-ever $1.45 billion acquisition of Capco. Led the communications strategy during several crises arising from geo-political, fiscal, leadership, legal, cybersecurity & human factors. Represented Wipro at the World Economic Forum’s Annual Davos Summits between 2018 and 2024. Led CEO brand management, enhancing his thought leadership, securing high-profile speaking engagements, driving messaging on complex issues. Grew the CEO’s social following by 385%. Led a high-performing team, while upholding a culture of cohesion. Used influence, negotiation & goodwill to manage through complexities, competition and conflict, unifying teams towards shared wins. Advised on the execution of Wipro’s PR outreach strategy.

Wipro

Member of Wipro’s DEI Council

Wipro

LinkedIn
2018-12 - 2024-10 · 5 yrs 11 mos

Paris, France

Served on Wipro's 12-member DEI Leadership Council which drives Wipro's inclusion initiatives. Helped embed inclusion & diversity across the company's talent, brand, leadership, market strategy and messaging. Founded Wipro's popular "Women in Business" program in 2018.

Wipro

Chief Storyteller

Wipro

LinkedIn
2017-9 - 2021-10 · 4 yrs 2 mos

New York, United States

Appointed as Wipro’s first Chief Storyteller. Served as an official spokesperson, elevated the brand globally with clients, employees, analysts, and media. Helped shape key corporate discussions and reinforced long-term vision. Led Content Strategy, Thought leadership marketing, Social media marketing, Executive visibility, and managed a dynamic and diverse 15 member-team spanning Bangalore, London and New York. Worked closely with previous CEO Abidali Neemuchwala and Wipro's senior business leaders to identify thought leadership and story opportunities, and translate that, and Wipro's vision for the future, through impactful global campaigns. Led Wipro's EUR 600,0000 strategic partnership with the World Economic Forum, starting 2018. Deal shaping: Partnered with sales leadership to shape the content strategy for several $100M+ deals, helping win $1.2B in new business between 2019–2021. Applied purpose-led storytelling and executive presence to create differentiation for Wipro’s proposals.

Wipro

Head of Marketing - Global Consulting Group

Wipro

LinkedIn
2019-12 - 2020-10 · 11 mos

Bengaluru, Karnataka, India

Led marketing globally for Wipro's Global Consulting Group, or GCG, a USD 800 million dollar business in 2019. My team ran data-driven MarCom campaigns to grow awareness & preference, and drive lead generation for the GCG.

Asia-Pacific Association of Communication Directors

Co-Chair, India Chapter

Asia-Pacific Association of Communication Directors

LinkedIn
2020-10 - 2021-10 · 1 yr 1 mo

India

HCLTech

Global Head of Content Marketing (originally hired as Chief Content Officer)

HCLTech

LinkedIn
2016-3 - 2017-9 · 1 yr 7 mos

Delhi, India

Led content strategy and all external digital content for the $10 billion technology firm, across all markets and business lines. Held joint responsibility for a marketing-influenced pipeline of USD 2.0 billion. Helped align all digital content to the company's business priorities and the CEO's vision. Responsible for increasing audience interactions with HCL's digital content. Final content authority all paid digital and social media campaigns, content strategy, and marketing impact of HCL Tech's branded content programs. Led the Content CoE and a team of 12 bright content marketers. Worked in a 2-in-a-box model with the Corporate Brand, Social Media, Digital Marketing, Communications and Advisory teams to conceptualize, develop, optimise and map content programs across all business lines to deliver brand awareness, engagement and leads.

Weber Shandwick

Managing Editor - India

Weber Shandwick

LinkedIn
2014-3 - 2016-2 · 2 yrs

New Delhi, Delhi, India

Launched – and led for two years – the agency's content practice and brand publishing function (Mediaco) in India. Served in a regional (APAC) leadership role for Weber Shandwick’s global brand publishing and storytelling practice, Mediaco, providing both thought leadership and strategic planning. Counselled and provided reputation management to clients during several types of crises, particularly relating to global issues and events. Conceptualised and scaled integrated communications and creative campaigns for several Indian, regional and global brands. Mentored and led a national copy and creative team.

NDTV

News Anchor & Correspondent

NDTV

LinkedIn
2007-2 - 2014-1 · 7 yrs

New Delhi, Delhi, India

Bianca’s most recent role at NDTV Networks was that of a full-time business news presenter and editorial lead. Started at the News Desk in 2007, gradually progressing to field reporting, then to news presenting and editorial lead over a period of seven years. Between 2010 and 2014, - presented a variety of news shows on national & international business and economic issues. - moderated discussions live on TV, on healthcare, pharmaceuticals, technology, power, banking, consumer durables, FMCG among others. - interviewed hundreds of corporate executives, global analysts, and policymakers on her weekday bulletins – Power Lunch, Global Update, Breakfast with Profit, Buy or Sell, Profit Fundamentals and Breaking News. As a senior editorial resource of the news team, oversaw editorial validity of the bulletins she anchored, refocused and sharpened teams’ breaking news responsiveness through constant mentoring and quick editorial judgment. Also helped produce, and anchor, weekend feature shows, like Profit This Week and Hot Property.

Education

Lady Shri Ram College For Women

Lady Shri Ram College For Women

LinkedIn
2001 - 2004 · 3 yrs

University topper in the first year of graduate study. Co-ordinator of the Women's Development Cell, member of Dramatics and Music Societies.

Bianca Ghose's Contact Information

Email

******@***.com

Phone

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