Bhuman Dani

I’m the Co-Founder & CEO of WickedGud, a fast-growing better-for-you food brand headquartered in Mumbai, reimagining everyday comfort foods for modern consumers. With a background in strategy consulting at BCG’s London office and an MBA from INSEAD, I combine global strategic thinking with hands-on entrepreneurial execution. My mission is simple: build consumer brands that delight customers, disrupt categories, and scale sustainably. Over the past few years, I’ve led WickedGud’s journey from idea to nationwide presence, securing marquee investors, entering leading modern trade outlets like Reliance & DMart, and rapidly expanding across D2C and quick commerce platforms. I specialize in: - Scaling FMCG/D2C brands from launch to market - Market entry & distribution strategy (modern trade, general trade, Q-commerce, D2C) - Consumer insights & category innovation to identify high-growth niches - Building high-performance teams that can execute at speed and scale I thrive at the intersection of brand building, operations, and investor relations: turning vision into measurable growth while fostering strong partnerships with stakeholders. If you’re an entrepreneur, investor, or partner passionate about transforming the food industry, let’s connect. I’m always open to conversations that spark ideas, create value, and push the boundaries of what’s possible in FMCG.