Bernardo Celis

CEO Ecuador y Bolivia @ Zenith

About

Experience: - 25 Years in Management - 18 Years in Customer Service - 15 Years Strategic Planning - 12 Years in Business Planning Goals: - Business diversification at Zenith Optimedia Ecuador and Bolivia - Rise revenue at Zenith Optimedia Ecuador and Bolivia - Human Resources Strategy at Zenith Optimedia Ecuador and Bolivia - Definition business Model at Zenith Optimedia Ecuador - Corporate Restructuring and Process and procedures at Zenith Optimedia Ecuador - Develop a service model for Andean region for UNILEVER - Implementation: The Value Pathway in Latin America at Initiative - One of the Highest qualification of Service at Initiative for Unilever in 5 countries - Goals Achieve in Media Negotiations for Unilever for 15 years in 5 countries

Country

Ecuador

City

Guayaquil

Industry

Marketing & Advertising

Skill

Teamwork, Media Negotiations, Strategic Planning, Team Building, Business Strategy, Strategy, Negotiation, New Business Development, Media Planning, Business Planning, FMCG, Marketing, Marketing Strategy, Marketing Management, Management, Digital Marketing, Online Advertising, Advertising, Digital Strategy

Experience

CEO Ecuador y Bolivia

Zenith

2008-2 - Present · 18 yrs 8 mos

Deputy CEO

Prosumind S.A.

2008-2 - Present · 18 yrs 8 mos

Managing Director Andean Region

Initiative

2006-3 - 2008-2 · 2 yrs

Procurement Coordinator

Initiative

2007-1 - 2008-1 · 1 yr 1 mo

. Strategic Development fo "The Value Pathway". Strategic and Tactic discipline to get savings in Media Planning . Coordinate implementation of this discipline in Latin America.

General Manager Peru y Bolivia

Initiative

2004-1 - 2006-1 · 2 yrs 1 mo

. Manager for this operation, in handle of strategy for growth revenue. . Developed company strategy including business plan. . Generated new business and strategic deals to business diversification. Bolivia: Strategic Operation for Unilever, Kimberly Clark and UIP

Customer Service Director

Initiative

2002-2 - 2004-12 · 2 yrs 11 mos

Media Manager

Unilever

1998-2 - 2002-1 · 4 yrs

- In handle of all media service to Marketing Team inside Unilever. - Responsible of all negotiation in full region (Colombia, Venezuela, Ecuador) - IN handle of implementation "The Media Guidelines"