Ben Prout

Promoted to Senior Director in April 2025

Working as part of the global marketing team at EA Sports to set and deliver the marketing and communications strategy for the world's largest sports video game franchise.

Teaching a course in the spring semester for the Creative Strategy Program at Miami Ad School

Led all agency business development, pitching, procurement and client onboarding. Clients Secured: Uber (global assignment), Montblanc (global AOR), Samsung (global assignment)

Clients Managed: Instagram, The Glenlivet (Pernod Ricard), EA Sports (FIFA), Anheuser-Busch InBev Music - Account lead of the Instagram account, working directly with an internal team of 50+ people to deliver brand strategy, creative and design for Instagram globally. - Led the 2017 H1 Campaign which was awarded AdWeek's #3 best campaign of the year, and saw that same strategy and creative approach expand to additional markets in H2 of the same year. - Led and won the pitch for The Glenlivet, Pernod Ricard's largest single-malt scotch brand in early 2017. Worked to onboard the new client and create their biggest-ever campaign which was rolled out in over 20 markets globally throughout the year.

Clients managed: Savant Systems, Coca-Cola, Akamai, EQ Bank, PayPal, Kijiji, The Travel Corp. - Client and project management in both New York and Toronto offices on integrated projects large and small. - Business development and growth of Konrad's established marketing and advertising offering.

Clients managed: ING DIRECT/Tangerine, SpongeTowels, Heinz, UP Express, Cape Farewell - Member of the core project team leading the transition from ING DIRECT to Tangerine in the Spring of 2014. Oversight of process including strategic direction, naming and visual identity development and validation, communication and content planning and creative execution. - Content and messaging strategy and development for multiple clients across large-scale projects and initiatives. - Experience in simultaneously leading multiple $2MM+ integrated campaigns for various clients. - Managed effective and efficient teams of account executives, account coordinators and interns across projects. - Excellent presenter, communicator and strategic problem solver. - Projects recognized at Cannes, CMA Awards, CASSIES, Marketing Awards, One Show.

Clients Managed: ING DIRECT, Zellers, Ivanhoe Cambridge, SiriusXM - Handled the day-to-day business and project management for ING DIRECT, Zellers, SiriusXM - Closed down Zellers with the award-winning "Memory Showcase" and "Everything Must Go" campaigns that led to some of Zellers' most successful sales quarters ever. - Member of team that launched ING DIRECT's new brand idea, creative, and direction in April 2012. Won CMA award for the launch campaign.

- Worked on the Acura and Expedia businesses at one of Canada's largest independently owned advertising agencies. - Facilitated deliverables in print, online, radio, and television. - Assisted in strategy development and planning for multiple client divisions. - Responsible for administrative tasks including billing and budgets, competitive reviews, and presentation preparation. - Developed key process improvements and efficiencies in order to save time and agency costs.