Ben Lin

• Manage a portfolio of 400+ domestic gaming companies, including industry leaders like Yotta Games, Riot Games, and Tap4Fun, as well as emerging firms like Ujoy Games, Star Union, and Dragon Plus • Consult and advise on clients’ marketing strategy from a holistic media perspective and TikTok Ad's closed-loop marketing products. Foster deeper partnerships of clients with TikTok and drive sustained year-over-year growth in clients' marketing budget on TikTok Ads • Work closely with in-house R&D, operation, and strategic teams, to enhance product features by collecting market feedback, initiating expert interviews, and conducting data analysis • Serve as the mentor to junior team members to help them understand the industry through sharing market insights, client consulting simulation, and training assessment

• Developed comprehensive digital marketing strategies for clients from the e-commerce and education sectors. Integrated both internal and external resources to facilitate contract negotiations and closures • Collaborated closely with in-house account managers to oversee campaign execution, media buying, KOL marketing, and enhance brand recognition for clients through major domestic digital platforms, including WeChat, Weibo, Douyin, and Baidu Search • Achieved over 50% deal-closing rate by prospecting and pitching to over 40 potential clients, successfully closed and executed campaigns for more than 20 accounts, including Mission Foods, SaSa, WMF, Taisan Medicine, Queen's University, Swiss Reinsurance, and Pearson Education

• Enhanced customer relations and consultation for touch solutions, achieving a 23% growth in overseas sales by engaging with over 30 LCM manufacturers in 2018 • Identified trade opportunities, building partnerships with 20+ dealers and 1 agent in the Asian and American markets, focusing on brand representation and market penetration • Participated in key industry exhibitions, including Computex Taipei and Souring Taiwan, as both a visitor and exhibitor to explore and capitalize on business prospects

• Selected for the 8-month Frogman Program with a 0.5% acceptance rate that year and completed it despite a 75% dropout rate, serving as an ARB-101 special force member • Certified PADI Open Water Diver with specialized training in primary, rescue, and combat diving