Beliz Soysal

• Prepared daily, weekly, and monthly reports on HoReCa and merchant performance, including KPI analysis • Created Ramadan food package sales data and quantities in daily reports • Optimized store operations for efficiency and improvement • Mapped customers experience journeys and developed functional processes

• Engaged in sprint planning and retrospectives, collaborating with cross functional teams • Interacted in user testing to improve website functionality and user experience • Analysed data on product performance, sales trends, and customer feedback • Collaborated on implementing and optimizing the digitalization strategy roadmap • Conducted extensive market research to identify emerging trends, consumer preferences, and competitive landscapes

• Conducted domestic and international market research and competitor analysis to identify business opportunities • Used VLOOKUP and IF functions in Excel to create evaluation reports analysing the impact of marketing activities before and after implementation • Monitored the Flyers, SM shootings, Voucher Campaigns and created content for e-mailing on special days, events and offers • Kept tracking of brand budget management by checking and protecting POs and PRs

• Organized and categorized products for marketplaces like Hepsiburada and Trendyol • Created sales reports to evaluate campaign productivity, detailing quantity and revenue for each category • Uploaded required banners and updated Landing page of penti.com's Turkish, English and Romanian site • Managed night campaigns for penti.com and sent app and web push notifications using the company’s software system

Ranking: 1st in Ireland and 39th in the world (QS World University Rankings, 2024) Modules: Cross Cultural Management, Global Brand Management, International Strategy and Entrepreneurship, Experiences in International Management, Project Management, International Sales, Complete Leadership, Ethical Business, Global Social Entrepreneurship

Honour Student Bachelor’s Thesis: Developing Financial Applications to Facilitate Investment Decision Making for Savers - Distinction Relevant Modules: Production and Operations Management, Management Science, Statistics in Engineering (R), Project Management (Project Libre), Introduction to Programming (Python), Quantitative Decision-Making, Economics for Engineers, Mathematical Data Analysis, International Business for Engineers, Quality Management