Beka Matiashvili

Driving scalable growth for MERAKI, a women-focused handmade brand based in Tbilisi (est. 2017). I lead end-to-end performance strategy — translating brand emotion into measurable revenue. I operate at the intersection of: Brand × Data × Paid Media × Growth

Stockton Creative Agency, a dynamic force in the music industry, operates as both a record label and a creative hub. In my role as a Freelance Marketing Specialist, I contribute significantly to the agency by promoting a diverse roster of bands and music artists, including noteworthy acts such as Bedford Falls, MokuMoku, Kordz, and Circus Mircus. These talented individuals and groups are the part of our creative endeavor, each adding a unique element to our rich and vibrant musical landscape.

Georgia’s first dedicated streaming donation platform With Donatelo, we are building a secure and compliant platform to empower streamers and creators to grow sustainably. Excited for the journey ahead and the impact we aim to create. 🚀

As a Paid Media Strategist for Hippokrat, the official distributor of leading international medical brands such as ISIS Pharma, ACM, and LSI, I was responsible for planning, executing, and optimizing paid advertising campaigns across digital platforms. My role involved developing data-driven strategies to drive brand awareness, generate leads, and increase online and in-store sales. By leveraging platforms like Meta Ads Manager and Google Ads, I ensured precise audience targeting and efficient budget allocation to maximize ROI. Additionally, I collaborated with creative teams to design compelling ad creatives tailored to the healthcare and medical supply sector. Through strategic campaign management and performance analysis, I successfully enhanced Hippokrat’s online presence and strengthened its position as a trusted distributor of high-quality medical products.