benjamyn cousens

* Oversee production and management of clients’ marketing and advertising campaigns for clients in a number of industries including, retail, hospitality, fashion and events. * Engage with clients to obtain feedback and align objectives * Generate accurate reports and status notifications related to campaign performance * Devise customized and innovative ideas to present to clients related to brand strategy, positioning * and targeting * Navigate various projects while adhering to strict schedule and budget * Foster a positive, proactive environment encouraging teams to perform to the best of their abilities * Utilize expertise in project management to direct the team and agency in the most effective direction

* Championed organization’s products, services and capabilities to new prospects locally and in assigned sectors in Asia via extensive networking * Analyzed insights on industry trends, landscape changes, and competitive threats in order to produce new business opportunities; utilized relevant information to develop quotes and client proposals * Liaised with product and underwriting teams to define and prioritize new products for use in business development; partnered with internal and external stakeholders to implement and optimize new partnerships and manage existing relationships * Launched various campaigns and conducted operations including training staff, planning product sequences, monitoring profitability and reporting to senior stakeholders internally and externally

* Cultivated strong bank-assurance sponsor relationships across the Middle East * Piloted innovative territory sales plans to achieve top and bottom line objectives * Administered product/service offering to prospective clients via client meetings and negotiating in order to secure partnerships * Evaluated performance of the portfolio as well as individual account performance to develop appropriate action to drive profitable growth based upon the analysis * Collaborated with client to manage and train associates * Orchestrated forecasting, planning and execution of current and future campaigns * Played a key role in developing the strategic business expansion plan for the Middle East, launching AIG’s first direct-to-consumer website * Garnered high-profile partnerships with leading financial institutions including Citibank, HSBC, Najm Credit Card, National Bank of Oman and Mashreq Bank

* Drive quarterly and annual sales and revenue targets for a defined territory * Generating new business through prospecting, cold calling, scheduling appointments and building relationships * Responsible for end-to-end business development of the assigned area; includes planning and building short-term and long-term sales pipeline * Cross-functional sales and implementation of new accounts through coordination with multiple internal teams * Utilize CRM software daily to track sales calls and sales funnel * Qualifications

* Identified, contacted and pitched potential clients within the banking and aviation sector to advertise on bayt.com * Prepared and led sales presentations prospective clients on bayt.com’s marketing capabilities * Demonstrated excellent customer service, providing continual guidance, resolving issues, fulfilling requests and servicing accounts via phone and in-person * Executed market analysis to identify internet sales and advertising trends * Led negotiations of service pricing * Exceeded sales targets by consistently signing new client contracts and increasing the marketing spend of existing clients on bayt.com * Mentored the sales team in successfully securing new accounts

Attended CSU Chico for 2 semesters as part of the National Student Exchange Program.

Academic Scholarship Activities and Societies: Active member of the Communications Club

Activities and Societies: * Dean's List * Active member of Rhode Island College TV. * Secretary of the Communications Club * Member of the National Student Exchange * Volunteer of the Newport International Film Festival