Basak Didem Daglioglu

Performance Marketing @ Supercell

Country

Finland

City

Helsinki

Industry

Computer Software

Skill

Paid Social Media, B2C, Programmatic Advertising, Communication, VBA Excel, Stakeholder Relations, Performance Reporting, Interpersonal Communication, Compensation, A/B Testing, Marketing Campaign Management, Mobile Games, Looker (Software), Facebook Ads Manager, Paid Media Strategy, Mobile Marketing, Facebook Ads, Return on Investment, Optimization Strategies, Analytics

Experience

Performance Marketing

Supercell

2025-1 - Present · 1 yr 9 mos

Helsinki, Uusimaa, Finland

Senior Performance Marketing Manager

Tactile Games

2024-7 - 2024-12 · 6 mos

Copenhagen, Capital Region of Denmark, Denmark

Senior Performance Marketing Manager

Peak

2023-6 - 2023-11 · 6 mos

Istanbul, Turkey

Develop and execute UA strategies to maximize growth profitabilty, effectively managing multi-million-dollar UA budgets per month with clear ROI targets. Running, analyzing, and optimizing UA campaigns across various channels such as Meta, Google, Apple Search Ads, Applovin, Unty Ads, Liftoff, TikTok, IronSource, Moloco, etc. Utilize data-driven insights to improve performance by optimizing creatives, targeting, bids, and budgets. Building strong relationships and managing strategic marketing conversations with marketing platform partners. Ideation of new creative concepts Leading projects with third party creative agencies (e.g., Playable, UGC, 3D video, Cameo, Influencer, etc.). Working closely with the data and product teams to understand in-game features and events. Being familiar with existing and upcoming privacy approaches such as SKAdNetwork and Google Privacy Sandbox. Having a thorough understanding of ad attribution and tracking with MMPs (e.g., AppsFlyer, Adjust).