bart brummelkamp

SME-role (subject matter expert), as liaison between users and development team. Responsible for workflow analysis and translation into detailed requirements descriptions. The developed system provides a framework and interface to capture all essential data that defines a cross-media campaign. Further, Rainbow provides the interface to schedule and plan at a detailed level a digital media plan.

Freelance Business Planner on KPN brands account

Responsible for all media and agency related activities for all brands like Coca-Cola, Fanta, Sprite, etc. in the CED markets (Austria, Swiss, Poland, Baltics, Hungary, Czech Republic, Slovakia, Slovenia). Responsibe for media budget of approx E 300 million per year across Central European Division. - Actively managing and responsible for: Media Planning and -Strategy, Media Buying (cost, strategy, implementation). 3 FTE. - Responsible for Agency relations and fee negotiation; alignment agencies to deliver the best strategic and creative work. - Actively involved in internal international project steering comittees (Media, Research and IMC (Integrated Marketing Communication), Optimix (worldwide KPI measurement system))

* Managing Strategy Team (5 FTE). Overall responsible for strategic media and marketing consultancy on all clients of UM NL, yearly gross media budget 180 MM. * Responsible for use of 15+ in-house tools on efficiency, planning, target audience, etc. * Responsible for performance tracking and ad-hoc research by market research agencies.

At interim Strategy on various pitches (BMW, OHRA/Delta Lloyd) and accounts (Hertog Jan, Staatsloterij, a.o.)

Maxperience.com lets you share good or bad experiences and answer questions about specific things that you know first-hand. Since the private beta launch in summer 2012, Maxperience has quickly gained traction and enthousiastic feedback from early users, business partners and the wider startup community. Currently the service covers more than 50.000 questions, answers and experiences in four different languages from knowledgeable and enthousiastic users from across the globe.

Deebmedia develops and markets powerful professional creation software for interactive and dynamic video content. The software dramatically reduces development time and cost for many common types of rich media and introduces ground-breaking new immersive video experiences.

Interim Strategy Director rol op verschillende accounts (o.a. Rijksoverheid, Heinz, McDonald's, Ziggo)

Working on various clients, a.o. Jacobs Douwe Egberts

This is a group for those interested in MediaCom MENA. MediaCom is one of the world's leading media agencies. We help to connnect brands with their audiences around the world. MediaCom MENA is one the top 5 agencies in the Middle East & North Africa region. MediaCom distinguishes itself through the company philosophy "People first, better results." We bring this to life by focusing on people… …on consumers, on clients, and on our staff. Our clients come from a wide variety of industries, from automotive to consumer goods, from retail and pharmaceutical to telecommunications, entertainment and fashion. We offer specialist services in digital, ROI and direct response, consumer insights and research, business science, sponsorship, and sports marketing. MediaCom was awarded Agency Network of the Year at the International M&M Awards in 2009, 2010 and 2011, and Network of the Year at the Festival of Media Awards 2010 and 2012. To find out more about MediaCom visit us at www.mediacommena.com