juan baron

Work very closely with executive team and sales to develop long term sales strategies for the company’s core verticals. This unique multi-faceted role allows me to work in silo and be an impactful individual contributor for products, sales, and marketing. A sampling of my accomplishments/responsibilities in this position: Lead original product vision and design of Auto Local LiFT, a derivative product of our Local LiFT technology for the Auto vertical. Designed and produced multi million dollar media strategy proposals for brands/agencies that helped BLiNQ secure six figure budgets in Facebook advertising Educated executive team and company at large about Facebook trends and data insights by leveraging SQL data mining access.

Purchasing Power was founded on the belief that we could empower people and provide the means for them to obtain the small (and sometimes big!) things that improve the quality of their lives. I joined the company at an early stage to support the client services division. My multi-language skills played a critical role growing sales in the Latin American market. I was promoted to Marketing Analyst, helping the company analyze marketing initiatives, product purchase behavior, and product strategy. A sampling of my accomplishments/responsibilities in this position: Identified product purchase trends through SQL data mining. Providing guidance to executive team and convinced them to expand product line beyond computers into consumer electronics. Grew Latino market by 200%.

I lead one of the 3 international units at Ringier focused on centralizing and spreading know-how across the entire Ringier network. The team is composed of subject matter experts and its mission is to increase collaboration, spread best practices, and initiate strategic projects across the 96 companies that make up Ringier Group.

Since 2008, I've consulted with small to medium size businesses on search, display, and social advertising strategies. Through my work, I've helped my clients grow their e-commerce presence and revenue through sophisticated media strategies and continuous education. A sampling of services provided: Launch and execute search marketing programs across all engines and social networks. Work includes campaign buildout, site analytics, and conversion tracking for e-commerce ROI.  Build and maintain campaign management and optimize to client ROI goals Meet with clients to discuss performance, strategy, and campaign growth

Ringi­er is the largest internationally op­erating Swiss me­dia compa­ny, produc­ing over 120 newspapers and mag­a­zines. It also runs print­ing plants, sev­eral ra­dio and TV stations and well over 80 web and mobile platforms with a worldwide staff of approxi­mately 6,500 employees. With its 180-year history, Ringi­er stands for a pio­neering spirit and individuality as well as independence, freedom of ex­pres­sion and diversity of information. The compa­ny's hallmarks are ex­cel­lence in prod­ucts, journalis­tic quality and exceptional entertain­ment. Founded in Switzer­land in 1833, Ringi­er is a wholly-owned family firm which is still led by a member of the family in the fifth generation. Michael Ringier, owner and publisher is Chairman of Ringier Holding AG. CEO Marc Walder is in charge of the operational management of the Ringier Group.

Worked during school supporting the Dean on marketing, internal processes, and school accreditation projects.