Barbara Somogyi

- Cooperating in creating the annual marketing plan, then executing the defined action steps in alignment with product management and sales (e.g. new product launches, seasonal promotions, customer specific marketing activities) - Cooperating in creating the annual media plan - Adhering to and tracking the marketing budget - Executing and coordinating campaigns, in strong collaboration with media agencies, graphic designers, product management and sales teams - Managing and coordinating influencer collaborations - Daily cooperation with agencies (ordering and following-up campaigns, budget tracking, managing PO's, offers and invoices, optimization and evaluation of campaigns, etc.) - Managing Kärcher's social media accounts (Facebook, LinkedIn, Instagram, YouTube, TikTok /only strategy/) along with the agency: strategy building, content calendar - Supervising the creation of and eventually writing copies to online ads and spots - Managing Kärcher B2C and B2B newsletter: annual plan, content creation, audience building - Keeping the website up-to-date, managing eventual modifications and updates, in cooperation with the agency - Cooperating in the delivery of prize draws and donations - Supporting trade marketing and PR activities - Other administrative tasks, managing documentations, internal communications

- Single marketing POC for Eaton's 'Brightlayer' software offering and digital products in EMEA - Creating and localizing promotional assets (brochures, flyers, videos, white papers, roll-ups) to introduce and strengthen Brightlayer as a brand in EMEA - Ensuring all web content updates for Eaton's digital products - Participating in and supporting new product launches with relevant marketing and communication content (asset creation and updates, social media, PR, web, email nurture program) - Working on new product launch and targeted ABM campaigns, in strong cooperation with Sales, Product Management, Channel, Social Media, PR and Creative teams, and eventually with external agencies - Monitoring campaign results and advising on eventual optimizations - Supporting new partner program creation, from marketing perspective - Providing promotional assets and content to assist Eaton's presence at trade shows and fairs

Participating in implementation/enhancement projects for Eaton's Order Center and driving the related marketing communication strategy Main tasks include: •Partnering with business users and customers/vendors on requirements, processes & systems. •Participating in the entire project lifecycle: analysis of proposed process/system changes. •Gathering requirements using interviews, document analysis, workshops, storyboards, site visits, business process descriptions, use cases, scenarios, event lists, process analysis, competitive product analysis, task and workflow analysis, and/or viewpoints. •Managing the approved requirements specifications & verifying the implementation scope. •Providing knowledge & input on system implications of process changes. •Completing project related deliverables including future state design documentation and requirements documentation. •Preparing and providing training as required to business process owners and other key stakeholders. •Communicating the status for deliverables to project management and leadership to effectively mitigate risks and resolve issues. •Identifying opportunities to grow standard eCommerce capabilities and usage across businesses and geographic regions. •Identifying product and process enhancements that will further drive eCommerce adoption. •Utilizing customer-facing relational and communication skills to build customer relationships and drive eCommerce implementation and utilization. •Planning and executing the marketing communication strategy of Eaton's Order Center. The strategy consists of: flyers, promotional video, pop-up advertisements, newsletters, as well as monitoring, updating the related training materials, and sharing them internally •Tracking and analyzing the performance of pop-up campaigns and the customers' activities on the site, and based on the results, proposing improvement ideas to provide a better experience to customers and to strengthen Eaton as a brand

Primary function: - Manage intercompany purchase orders, procurement and logistics for EU and non-EU internal customers -Supported countries: UK, Hungary, Austria, Romania, Baltic countries (Latvia, Estonia, Lithuania), Czech Republic // Morocco, New Zealand, Switzerland, Turkey, Ukraine, USA Book customer order and ensure follow-up: -Receive customer orders: ensure accuracy and completeness of information -Enter customer order into Oracle respecting procedures -Send acknowledgement of orders within 24h -Follow-up progress of orders and take appropriate actions in case of deviation compared to planned -delivery date given to customer -Manage customer returns Organize transport: -Organize transport using carriers currently qualified and respecting terms agreed in the order -Manage transport incidents and log them into Expeditors web -Customs clearance Trigger invoicing: -Verify invoices are generated on time by the system -Manage credit notes and verify approvals Communication: -Respond to queries from internal customers on order and invoicing progress -Ensure sales community respect international trading rules as well as internal rules -Regular contact with Supply Chain team to ensure timeliness of answers given to stock-related queries -Regular contact with the warehouse -Communication with carriers about pick-up dates and circumstances Others: -Train and support new comers in the team when requested -Back-up colleagues -Update regularly country and customer specificities so that back-ups are facilitated -Participate in process improvement initiatives

Eaton is a global technology leader in power management solutions that make electrical, hydraulic and mechanical power operate more efficiently, reliably, safely and sustainably. Key responsibilities: - After-sales support of Eaton Power Quality products (Single-phase UPS) for the French market - Troubleshooting end-users via hotline and e-mail - Replacement of faulty products under warranty - Cooperation with the Quality department to improve product quality - Documentation and improvement of processes after transitioning from France Key technical skills: - ERP systems: Oracle - UPS products: wide range of Eaton Single-Phase devices

The main focus of this position was to understand customer and external partner expectations, in order to more efficiently handle their complaints and provide quick solution to their queries. My main tasks included: -Providing required information to police in connection with traffic offences committed by our clients -Handling fine payment -Establishing invoices -Handling traffic fine related, financial tasks, e.g. refund, customer charges, creating payment lists -Handling customer complaints and questions related to their traffic fines

I spent my internship at one of the biggest FMCG companies, where I supported the Customer Service team's daily work. My main tasks were: - Booking incoming orders and managing returns - Updating and activating new prices, with regards to customer specific discounts - Invoicing

- Representing the company on online surfaces - Keeping contact and building relationship with partners - Organising events - Market research