Balázs Bartók

Driving strategic supplier relationships and category management on a global scale. I lead procurement initiatives aligned with corporate goals, integrating sustainability and digitalization across the supply chain. I manage annual operational plans, negotiate long- and short-term agreements, and spearhead innovation and cost optimization projects. Collaborate cross-functionally with leadership and key departments to enhance competitiveness and performance.

Owned full category management responsibilities with a focus on strategic sourcing, supplier negotiations, and business development. Built strong supplier partnerships to support cost-effective procurement and brand growth. Conducted market and cost analyses, identified sourcing opportunities, and optimized agreements for efficiency and savings. Actively contributed to supplier marketing campaigns and private label development. Represented the company in domestic and international supplier meetings and conferences.

Managed procurement operations across Far Eastern, Ukrainian, and domestic markets. Oversaw the timely sourcing of raw materials and components based on production schedules. Developed forecasts, established logistics workflows, and maintained direct supplier relations. Led end-to-end coordination of new product launches — from prototyping to serial production — in close collaboration with senior management and cross-functional teams.

Managed key accounts and product portfolios in consumer electronics and home appliances (BOSE, Pioneer, Dirt Devil, Gastroback, Vax, Devolo). Built and maintained strong client relationships, negotiated annual agreements, and drove sales growth through strategic placements and promotions. Developed assortments tailored to market needs and ensured premium brand visibility. Collaborated with top retail partners including Media Markt, eMAG, MALL.HU, 220VOLT, and CHS.

Led a 7-member sales team and managed the full scope of department operations. Negotiated supplier contracts, defined sales targets, and optimized assortments based on customer demand. Oversaw inventory planning, aging stock strategy, and daily team performance. Maintained high standards in merchandising and customer service while driving monthly revenue goals.

Main tasks: discovering and orientation of customer needs, knowing and using sales arguments and practical benefits of each product besides their technical specification in detail, order management, making price order and regular inventories

Internship at customer service

Organizing, executing and controlling day- and night time promotions in catering units and nightclubs.

Omnichannel commerce and marketing management