balaji mohan

* Developed and implemented Annual Marketing Plans for 2 new verticals, that resulted in consistent Sales Growth. * Retained 85% clients in highly competitive market, by implementing process oriented Client Servicing strategies, with special focus on Key Account Management. Clients included end users and channel partners. * Built sales and client servicing team from scratch for 2 new verticals to develop and support business in domestic and international markets.The team included international expatriates.

Marketing: Formulating annual marketing plans, from Business Developmentto Sales, from negotiation to client servicing & retention. Managing Digital Marketing. Handling international markets. Brand Development & Management: Planning, budgeting andimplementing brand strategies. Managing PR through clear and consistent Corporate Communication. Developing marketing collateral for various media. Business Administration: Managing entire business unit, involving strategybuilding, people management & process management and beyond.

* Strategy Building for Business Development and Implementing the same. * Generating Leads through multiple media. * Bidding on various online marketplaces. * Communicating with potential clients, negotiating with them and closing deals. * Monitoring Digital Marketing. * Generating revenues from direct customers & channel partners. * Business Planning for newly introduced verticals. * Solving Problems in running the operations. * Analyzing client's business, identifying challenges and offering right solutions. * Client Servicing & Key Account Management. * Coordinating with Technical Team for Projects Execution and Delivery. * Managing Marketing Team & International Interns. * Preparing Business Proposals, Effort Estimate & Project Quotations. * Generating Sales Reports. * Preparing marketing collateral for all verticals. * Identifying international markets * Dealing with various parties for export of goods.