Bakhtawar Khawar

•Supported the global implementation of chatbots and assisted in project management coordination. •Managed and optimized global employee data to enhance operational efficiency. •Created departmental presentations, including award ceremony decks, to support executive decision-making. •Led AI-driven content organization of 3D and audiovisual assets for Bosch, Siemens, and Neff brands. •Restructured and standardized distribution lists to improve communication workflows. •Analyzed and optimized revenue forecasting data for greater accuracy and insights.

•Implemented strategic initiatives to expand Western Union’s market presence in Europe. •Crafted targeted advertising campaigns tailored for the European market. •Assisted in lifecycle marketing and CRM projects to optimize customer retention and experience. •Managed influencer collaborations to elevate brand visibility and interaction. •Assisted in designing and executing multi-platform campaigns for a unified and effective marketing approach.

•Managed social media channels to ensure brand consistency and boost engagement. •Planned and optimized content schedules for increased audience interaction. •Created original content alongside assisting photographers to maintain high quality. •Moderated live sessions to enhance real-time audience engagement. •Conducted sales performance analysis by closely measuring campaign effectiveness and metrics.