Azmi Maher

I started my career as a fashion and product photographer with leading platforms such as Souq.com and Amazon, where I built a strong foundation in e-commerce and visual storytelling. Over the years, I evolved from pure photography into leading and managing creative teams across photography, editing, graphic design, and content production. At Gahez Market, I directed a full rebranding project from scratch: developing the visual identity, defining the tone of voice, redesigning the website category tree, and building a social media strategy. I also managed the setup of a full studio, supervised styling teams, and directed high-profile photo shoots with professional models and off-figure sessions. Today, as a Creative Director, I bring together artistic vision and strategic leadership. My focus is on building strong brand identities, elevating visual content experiences, and combining creativity with business intelligence to deliver measurable results.