Ayush Soni

- Led end-to-end growth experiments across user acquisition channels leading to new users sign-ups and boost the ARR of the AI Agent product. - Analysed funnel performance (view>sign up>activation) to increase MAUs through targeting high-intent user cohorts and tailored use case messaging.

- Built an AI powered LMS mobile app for K12 students & teachers - conducted 25+ interviews with K12 management stakeholders for user research. - Led a team of 3 engineers to deliver 4 end-to-end features in the app - aimed at reducing time spent by teachers to create study material and give students personalised feedback - using LLM fine tuned on CBSE curriculum. - Acquired 120+ users via school partnerships with 35% MoM retention rate over 3 months and spearheaded fundraising efforts by building pitch decks and engaging with 20+ VC firms.

- Supported competitor benchmarking for a German OEM across finance, supply chain, operations, and organizational design, delivering strategic recommendations aimed at market expansion and improved operational efficiency - Conducted technology collaboration and investment research for a South Korean OEM, identifying emerging trends and evaluating strategic partnerships to drive product innovation and digital transformation

- Trained in Power BI, Azure Data Factory, SQL Server, and Databricks for designing scalable, end-to-end analytics workflows - Built an automated ETL pipeline and interactive Power BI dashboard for a global tobacco client, enabling real-time insights from transactional data - Collaborated with stakeholders to define KPIs and translate business needs into actionable data models and visual reports