Ayman Abuabed

Strategic Sales Leadership ✔ Directed regional P&L exceeding $180M, ensuring consistent growth and profitability across the Middle East & Africa. ✔ Designed and executed comprehensive market penetration and product expansion strategies that Positioned brands as industry leaders in HVAC, Oil & Gas, Construction, and Data Centers. ✔ Led cross-functional sales and distribution teams across 12+ countries, driving alignment with global business objectives. ✔ Established scalable commercial frameworks for B2B, B2C, and B2G channels, maximizing revenue streams and partner engagement. Business Development & Market Expansion ✔ Achieved over 25% annual revenue growth through strategic diversification, channel optimization, and key client acquisition. ✔ Spearheaded distribution restructuring across the region, improving supply chain and service delivery efficiency by 30%. ✔ Forged strategic alliances with Oil & Gas and Semi-Government entities, integrating brand solutions into core infrastructure projects. ✔ Expanded dealer and distributor networks from local to regional scale, ensuring consistent brand representation and service standards. Performance Optimization & Operational Excellence ✔ Implemented data-driven sales performance systems (CRM & ERP), improving reporting accuracy and sales forecasting. ✔ Scaled regional sales from $ 4M to $ 15M in under 6 months. ✔ Expanded MEA market share by 15% and boosted revenue by 25%. ✔ Secured partnerships with Oil & Gas and Semi-Government clients. ✔ Reduced customer complaints by 35% through enhanced service systems. ✔ Improved logistics efficiency by cutting distribution lead time 30%.

• Spearheaded market penetration initiatives, driving revenue growth from $4M to $15M in just 5 months. • Expanded the dealer network and secured high-value contracts with leading regional clients. • Implemented effective pricing and margin control strategies to maintain a competitive edge. • Enhanced distributor performance through advanced support and communication tools. Achievements: • Boosted brand awareness and digital engagement by 150%. • Improved customer satisfaction and loyalty through enhanced post-sales services.

• Managed operations and sales across government, data center, and oil & gas sectors, ensuring seamless project execution. • Established strategic partnerships with major B2B clients, driving continuous growth and expanding the client base. • Developed sales engineering training programs to enhance team capabilities, resulting in improved performance. • Integrated CRM systems to boost response speed and sales visibility, contributing to consistent year-over-year growth. Achievements: • Integrated CRM systems, improving response speed and sales visibility. • Achieved consistent year-over-year growth and expanded client base.

• Designed and executed nationwide market penetration and expansion strategies to enhance brand presence. • Managed a network of 96 distributors, optimizing regional sales coverage for improved efficiency. • Enhanced customer experience and service quality through structured feedback programs. • Delivered product and technical training to bolster the sales team’s expertise and performance. Achievements: • Increased sales by 70% and achieved 95% satisfaction ratings. • Secured long-term strategic client relationships and repeat business.

• Managed distributor accounts, setting targets and monitoring performance to ensure alignment with company goals. • Expanded market presence through proactive client acquisition strategies, enhancing brand visibility. • Leveraged Salesforce for effective pipeline management and performance reporting, streamlining sales processes. • Delivered on-site training and support to improve customer retention and satisfaction. Achievements: • Strengthened distributor network and improved after-sales service efficiency. • Enhanced market visibility through coordinated marketing campaigns.

• Gained hands-on experience with GE and Home Master products in HVAC & Home Appliances. • Assisted in system design and project execution alongside senior management. • Supported product solutions and customer service functions to enhance client satisfaction. • Collaborated with marketing teams to grow brand awareness and drive engagement. Achievements: • Built solid technical foundation and strong client engagement skills. • Contributed to early business development initiatives.

Graduated with a Bachelor's degree in Mechatronics Engineering, gaining in-depth knowledge in mechanical, electrical, and control systems integration. Developed strong problem-solving skills through academic projects and practical training, with a focus on automation, robotics, and advanced engineering design. Participated in collaborative projects that enhanced technical expertise and teamwork abilities, preparing for a successful career in engineering, sales, and project management within the HVAC and industrial sectors.