Aydan L.

Marketing Director | Energy Storage Specialist @ BSLBATT - SOLAR

About

I work at the intersection of market strategy and real-world energy storage applications.As Marketing Director at BSLBATT, I collaborate with solar distributors, installers, and EPC partners across global markets, supporting the adoption of residential and commercial energy storage systems.My work focuses on how systems perform in real conditions — from off-grid and hybrid setups to microgrid applications in regions where grid stability and energy costs are key challenges.By combining market insights with application-driven thinking, I aim to help partners build energy storage solutions that are not only competitive, but reliable over time.

Country

City

Netherlands

Industry

Mechanical Or Industrial Engineering

Skill

Battery Manufacture, Lithium battery knowledge, PV Storage, Renewable Energy, Alternative Energy, Energy Storage, Lithium Knowledge, Solar battery, Marketing , Brand Positioning

Experience

Marketing Director | Energy Storage Specialist

BSLBATT - SOLAR

2021-5 - Present · 5 yrs 5 mos

Amsterdam

I am responsible for spearheading the global marketing strategy and collaborating closely with distributors, installers, and EPC partners to promote the uptake of residential and commercial energy storage solutions. Actively involved in real-world ESS applications across Africa, Southeast Asia, and island markets — supporting off-grid, hybrid, and microgrid projects with a focus on system reliability and long-term performance. Bridging market insights with technical understanding, helping partners make better decisions in system design, product selection, and application scenarios such as backup power, energy independence, and distributed energy systems. Focused on translating complex energy storage technologies into practical solutions that work in the field — not just on paper.