Aydan Mammadli

• Conducts comprehensive market research, analyzing competitors, target audiences, industry trends, and consumer behavior to support data-driven decision-making. • Participates in the development of detailed marketing strategies and campaigns to promote products or services, ensuring proper brand positioning and alignment with business objectives. • Manages key digital marketing channels, including social media, digital advertising, email marketing, and content creation, to maximize brand visibility and engagement. • Collaborates on the creation of creative materials and marketing assets to enhance brand awareness and support promotional initiatives. • Measures campaign performance by tracking KPIs, generating insights, and optimizing strategies based on data to improve efficiency and results. • Works closely with the sales team to align marketing activities with sales objectives, ensuring consistent messaging and supporting lead generation and conversion efforts. • Creates tailored content, messaging, and visual concepts that effectively target and resonate with specific audience segments. • Plans and organizes events, presentations, PR activities, and brand communications to strengthen brand positioning and increase market presence.

• Build and maintain strong, trust-based relationships with key clients, ensuring long-term satisfaction and loyalty. • Act as the primary point of contact for assigned accounts, managing the full customer lifecycle from onboarding to renewal. • Understand client goals, challenges, and operational needs, transforming them into clear business requirements and tailored solutions. • Develop and implement strategic account plans to maximize value, strengthen collaboration, and support clients’ long-term objectives. • Coordinate closely with internal teams such as sales, product, operations, and technical support to deliver seamless service and high-quality outcomes. • Monitor account health, performance metrics, feedback trends, and engagement levels to proactively address risks and improvement opportunities. • Identify and drive upsell and cross-sell opportunities by aligning additional products or services with client needs. • Manage escalations efficiently, resolving issues with urgency and maintaining a consistently positive customer experience. • Prepare and present regular business reviews, insights, and performance reports to both clients and internal leadership. • Maintain a client-focused, solutions-oriented approach while managing multiple accounts and priorities simultaneously. • Use data-driven decision making to improve account performance, strengthen partnerships, and support growth initiatives.