Avinandita Acharya

Brand Manager @ Agro Thai Foods Pvt. Ltd.

About

A results-oriented Brand Manager with a proven track record in developing and executing successful brand strategies. Possessing a deep understanding of consumer behavior, market trends, and competitive landscapes, I excel at building and nurturing strong brand identities. With a strong foundation in business operations and social media, I drive brand growth and customer loyalty. Proven ability to collaborate effectively with cross-functional teams, analyze market data, and implement data-driven marketing campaigns. Seeking a challenging role to leverage my expertise in building iconic brands. Strengths: Innovative communications leader with an extensive and successful track record of delivering strategic, integrated marketing, corporate and brand-centric communications programs in highly competitive, complex and rapidly evolving markets. More enterprise responsiveness: the ability to distill information and objectives to effectively - and quickly - communicate with target audiences/markets to support enterprise plans and achieve strategic goals, often with limited resources To quote operators Larry and Nike - it's me who "gets it done/just goes for it" ...... Professional and prompt, regardless of the challenge.

Country

Nepal

City

Kathmandu

Industry

Wine & Spirits

Skill

Digital Strategy, Search Engine Optimization (SEO), Content Marketing, Brand Management, Marketing Strategy, Recruiting, Operations Administration, Social Media Marketing, Brand Building, Brand Activation, Content Management, Social Media, Web Content Writing, Project Management, Operations Management, Event Management, E-Commerce

Experience

Brand Manager

Agro Thai Foods Pvt. Ltd.

2022-9 - Present · 4 yrs 1 mo

Kathmandu, Bāgmatī, Nepal

- Develop and implement comprehensive brand strategies aligned with the company's overall business objectives. - Conduct market research and competitor analysis to identify opportunities and threats. - Define and manage the brand identity and messaging across all touchpoints. - Oversee the development and execution of marketing campaigns and promotional activities. - Collaborate with cross-functional teams (sales, marketing, product development & procurement) to ensure brand consistency. - Monitor brand performance metrics and provide actionable insights to optimize strategies. - Manage brand budgets and allocate resources effectively. - Stay up-to-date with industry trends and consumer behavior. - Build and maintain strong relationships with key stakeholders. - Lead and manage organized retailing outlets under Modern Trade

Operations Manager

Pokhara Rhinos

2020-1 - 2021-11 · 1 yr 11 mos

Kathmandu District, Nepal

• Create business plans, arrange financing, hire staff, develop marketing strategies, oversee daily activities, and identify business opportunities. • Collaborated with the marketing team to develop social media strategies and increase brand awareness. • Prepared monthly posting schedules for both - Men's and Women's Cricket League • Delegated duties and responsibilities effectively to the Branding & Marketing, Creative & Designing, and Content & Social Media departments.