ashley bechtloff
marketing manager
About
Marketing Manager specialized in retail, international and wholesale support with an understanding of different regional marketing needs. Focused on marketing initiatives that will drive traffic, increase sales and gain acquisition while providing a true brand experience. Particularly interested in remaining in a competitive and fast paced environment that provides in depth experience with consumer and brand marketing.
united states
el segundo
cosmetics
powerpoint, excel, editing, facebook, public relations, time management, event planning, microsoft office, microsoft word, advertising, microsoft excel, full circle, marketing event planning, outdoor advertising, coordination, merchandising, fashion, retail, event management, creative direction, integrated marketing, networking, new business development, social media, creative writing, brand marketing, english, dtc, sweepstakes, cadence, instagram, multitasking, customer relationship management, copywriting, copy editing, influencer marketing, brand awareness, strategic partnerships, digital marketing, strategic planning, marketing strategy, social media marketing, email marketing, leadership, beauty industry, trello, adobe photoshop, adobe illustrator, google analytics, creative problem solving
Experience
packager
great glam
* Fulfilled and shipped online orders for an online women's clothing boutique * Paid attention to detail dillegently to ensure no errors were made, resulting in acheiving the highest weekly bonus for 82% of the year * Worked effiently and quickly, meeting personal quotas on a daily basis
internal operations representative
7 for all mankind
I worked closely with all internal departments to fulfill product requests in a timely manner to ensure opportunities for product placement in movies, magazines and television shows were possible. I also helped manage our companies employee store, working the daily sale with up to 50 shoppers per day. Paying close attention to detail, working quickly and precisely and also, adapting to change at a rapid pace were all important skills in this role as deadlines were very time sensitive leaving no room for error.
marketing and content manager
springible
* Researched and curated content within five lifestyle categories for Springible website. Edited and proofread all website content. * Identified and interviewed website contributors, providing guidelines for content. * Partnered with content team to create editorial calendar.
marketing manager
lalicious
associate marketing coordinator
7 for all mankind
marketing coordinator- wholesale, international and trade
7 for all mankind
marketing manager
7 for all mankind
* Delivered updated retail bounce-back program to drive return traffic and sales with added layer of ecommerce bounce-back. Campaign had a 5% increase YOY. * Revamped and delivered client retention program to 27 full price retail stores to help drive deeper client connections through gifting and entertaining. Developed streamlined tracking for ease of use for stores. Clients in program spent +1.4% to the average customer spend -15.3%. * Supported retail product programs by developing monthly in-store activations in priority full price stores and targeted emails to customer database, driving attention to specific products. * In partnership with the Creative Department, conceptualized and produced brand collateral for product teaser cards, promotional material, events and more. * Cascaded all product launch information and other important marketing programs to all international partners to support global alignment.
Education
seabreeze high school
Activities and Societies: Swimming, Yearbook, Student Government Association
florida state university
english
Studied Creative Writing and Communications. Also, reported and edited the campus news paper, The FSView. Activities and Societies: Assistant Editor of the News section at the FSView and Florida Flambeau
ashley bechtloff's Contact Information
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