Ashish Gupta
Associate Director - Strategic Initiatives @ Indian School of Business
About
I build businesses — from blank-page ideation to scaled, profitable operations. Across a decade of working in high-stakes environments spanning insurance, fintech, e-commerce, sustainability, and impact investing, I have worn every hat that matters: strategist, operator, P&L owner, team builder, and founder. My career has been defined by three things: context-switching at pace, driving growth with rigour, and making businesses work end-to-end. I have led strategy for a $30M group insurance business at Max Life Insurance and delivered 26% YoY revenue uplift. I have taken a social e-commerce marketplace from zero to 30+ brand partnerships, building tech, ops, finance and HR teams from scratch. I advise founders navigating their 0-to-1 journey — and I know what that journey actually feels like from both sides of the table. What I bring to every role: ▸ P&L ownership with accountability — I set revenue targets, manage costs, and deliver results ▸ Cross-functional leadership — I have directly led teams across product, tech, operations, finance, and business development ▸ Analytical rigour — whether it is pricing models for commodity contracts, financial models for new ventures, or fraud detection using data forensics, I anchor decisions in data ▸ 0→1 execution capability — I have launched products, companies, and market entries from concept through to commercial traction ▸ Operational discipline — I have built processes, legal frameworks, digitization agendas and GTM systems that scale Industries I have operated in: Financial Services (Life Insurance, Fintech) · E-Commerce & D2C · Sustainability & Recycling · Impact Investing · Logistics & Manufacturing · Healthcare I am currently part of the Founder's Office at Attero — India's leading electronic waste recycler — working on business growth strategy and international expansion. I am actively open to conversations around: senior leadership roles, board advisory positions, high-growth startup opportunities, and consulting partnerships where I can help founders build and scale. Reach me at ashish.gupta1247@gmail.com Keywords: P&L Management | Business Strategy | 0 to 1 | New Venture Launch | Go-To-Market | Growth Strategy | Business Development | Team Building | International Expansion | Fintech | D2C | Impact Investing | ISB
India
Noida
Management Consulting
PnL Management, New Venture Launch, Venture Capital, Impact Investing, Deal Sourcing, Omni-Channel Marketing, Go-to-Market Strategy, Growth Strategies, Pricing Strategy, International Trade, Business Growth Strategies, Vendor Management, Product Management, Consulting, Team Leadership, Sales Management, Marketing Strategy, Analysis, Financial Modeling, Management Consulting
Experience
Associate Director - Strategic Initiatives
Attero
Noida, Uttar Pradesh, India
Business growth strategy, international expansion, joint ventures
Business Consultant
- Business Consultant for an international hydrocarbon extraction equipment trading client: Developed growth strategy targeting geographic & product portfolio expansion. Analysed historic performance of contracts & developed a cost-optimized pricing model for open contractual bids - Investor & Advisor for a Quick Service Restaurant: Developed financial model, GTM strategy (B2B & B2C) & a scalable & efficient shop operations model leading to break even on opex within 4 months. Assisted founders in 0 to 1 execution journey & in establishing B2B partnerships with RWAs & corporates
Business Head
MESKY
Launched a social e-commerce 2.0 marketplace focused on D2C brands. Led the 0 to 1 journey – partnering with 30+ brands in FnB and Beauty & Personal Care: Defined company vision and objectives. Led a team of 12 across tech, operations, finance and HR Developed product vision & roadmap and Go-To-Market strategy Successfully executed business development & vendor management efforts Managed execution of legal, finance & operations frameworks
Senior Manager - Strategy & PM - Corporate Solutions
Axis Max Life Insurance Limited
Gurgaon, India
Developed & implemented growth strategies for a $30 million corporate & affinity business, resulting in 26% YoY revenue uplift: Ideated & launched a micro-insurance product targeting Fintech & Healthtech companies Led execution of industry’s first successful B2B2C cross sales initiative Spearheaded end-to-end process digitization agenda Launched industry-first voluntary life insurance enrolment portal
Co-Founder
Vertue Creations
New Delhi, Delhi, India
Launched D2C apparel brand across digital marketplaces: Led launch & growth strategy, conducted business development and managed omnichannel partnerships for business
Consultant
Ennovent
New Delhi
Co-authored a British Council–published report mapping India’s social enterprise and impact investment ecosystem, informing early-stage investment theses and capital allocation Developed sourcing and origination strategies for seed-stage impact investments (up to $200K per deal) across India and Nepal, identifying high-potential sectors and founder profiles Built and screened a pipeline of 1,200 early-stage ventures; led commercial diligence, business model assessment, and financial valuation for the top 20 companies shortlisted for seed investments up to $200K
Business Analyst
WOne Management Systems
Greater Delhi Area
Management Consultant for clients across Logistics, Manufacturing & Healthcare industries Led end-to-end go-to-market (GTM) strategy for a Fortune 500 healthcare client’s breakthrough syringe technology, targeting a $6B market with >50% syringe re-use prevalence; conducted primary & secondary research and applied data analytics to define market entry, positioning, and adoption levers Built a cost-optimization and lifecycle management model for an inland logistics client, delivering a 25% reduction in operating expenses through improved tire utilization and replacement planning Leveraged data forensics and advanced analytics to identify systemic fraud patterns for a scrap-metal trading client, resulting in a 15% reduction in fraudulent claims and strengthened controls
Education
Indian School of Business
Business Administration and Management, General
Finance and Marketing
Ashish Gupta's Contact Information
Phone
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