Ashley Brizendine, MBA/GM

Director of Digital Marketing & Demand Generation @ Corcentric

About

Results-driven Senior B2B Marketing Manager with seven years of experience in leading high-impact marketing strategies that drive revenue growth, market share, and brand awareness. Proven track record of developing and executing multi-channel campaigns, demand generation programs, and account-based marketing initiatives. Adept at aligning marketing efforts with business objectives and sales teams to accelerate pipeline development. Expertise in leveraging marketing automation, CRM platforms, and data analytics to optimize campaigns and measure ROI. Strong leadership and cross-functional collaboration skills, with experience managing teams and mentoring junior marketers. Passionate about creating customer-centric marketing solutions in fast-paced, growth-oriented environments.

Country

United States

City

Greater Indianapolis

Industry

Information Technology & Services

Skill

Account Based Marketing, ABM, Account Marketing, B2B Digital Marketing Strategy, Cross-functional Team Leadership, Demand Generation, Google Ads, Google Analytics, Pardot, Marketo, Customer Relationship Management (CRM), Business-to-Business (B2B), B2B Marketing, Marketing Management, Email Marketing, Marketing Analytics, Digital Marketing Analytics, Sales Enablement, Marketing Automation, Funnel Optimization

Experience

Director of Digital Marketing & Demand Generation

Corcentric

2025-8 - Present · 1 yr 2 mos

Indianapolis, Indiana, United States

Corcentric empowers procurement and finance professionals with tailored, end-to-end B2B commerce solutions that simplify financial operations across the source-to-pay and order-to-cash continuum. Its modular, cloud-based software platform—combined with managed services and strategic advisory—streamlines procurement, AP/AR, contract lifecycle management, fleet, and payment processes. Through embedded AI-powered Intelligent Applications, Corcentric enhances cash flow, reduces costs, and accelerates decision-making for better working capital outcomes.