Artemy Gostev
Product Director | CRM retail sales system @ VTB
About
Product strategic management professional with multiple year banking experience and proven track record of launching complex tech products. Commended for bringing ambitious corporate goals to life on tight deadlines, whilst managing multiple cross-functional geographically distributed teams and stakeholders (20+). Extensive experience in forming effective agile teams and supervision of full-cycle product development, reinforced with exceptional leadership aptitude and passion about being a reliable mediator between users, business and tech.
Russia
Moscow
Computer Software
Miro, SQL, Grafana, Cross-functional Team Leadership, Agile Project Management, Product Design, Negotiation, Creative Pitching, User Experience Design (UED), Data-driven Decision Making, Emotional Intelligence, IT Procurement, Backlog Management, Product Road Mapping, Jira, Confluence
Experience

Product Director | CRM retail sales system
Moscow, Russia
Development of a Multichannel Lead Processing Platform (push, SMS, call center, email, VK) to support end-to-end banking product sales across all channels (web, API, mobile app, branch). [3 product teams (30 developers) | 1,000+ customer communications per day | Integrations with 20+ banking IT systems | Reporting to VP level] ★ +$15M revenue from additional products driven by clients' follow-up (5-year NPV) ★ +10–20% increase in product conversion rates ★ +11% year-to-year growth of the active customer base ★ +30% CSI improvement through business process optimization ★ Built executive dashboards, reporting, and analytics systems for internal stakeholders

Product Lead | Online Loan Services
Moscow, Russia
Developed a residential property financing service at Sberbank Business Online (SBBOL). [corporate customer pool ˜0.03mln | 5 product teams | ˜50 associates] ★ Loan conversion increase by 30% by introducing ML models to estimate cash flow ★ Complex transaction timing (T2D) decrease from 15 to 3 days by introducing the on-line application and e-document flow ★ Total loan increase by 1.2K of new customers via remote banking

Chief Product Officer | Customer navigation and digital media platform
Moscow, Russia
Developed a set of customer navigation systems for bank branches. Launched a new queue management platform for the Retail division, acknowledged by the Board of the Bank and embedded in VTB-pro omni-channel architecture. [retail customer pool ˜14mln | 3 product teams | ˜40 associates] ★ Delivered $6.3mln in cost savings by deeply modernizing the existing QMS ★ Customer’s waiting time decrease by 23% by introducing RPA-queueing and driving 2% retail customer growth ★ Sales increase by 17% by introducing geofencing ★ NPS and customer’s request accuracy increase by 30% ★ OPEX decrease by $1mln by introducing QR-queue system

Product Owner | Billing Pay System
Moscow, Russia
Developed a billing platform for Sber Ecosystem and InApps bundles products for the third largest bank in Europe. Was in charge of managing the development and maintenance of pay system; gained experience of designing new products. [customer pool >0.01 mln | >500 transactions per day | >20 IT landscape services | 2 product teams | ˜20 associates] ★ Providing the ecosystem with best practices to enable split payments for each transactor (>15 partners) ★ + ₽50mln of net profit by introducing new package offers https://www.sberbank.com/ru/s_m_business/open-accounts ★ + ₽35mln of affiliate commission on non-banking product sales ★ Introduction of individual tariffs, based on accumulated data ★ Billing aaS (cloud-native)
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