Arpita Chaturvedi

Volunteer – Sahitya Aaj Tak Supported the seamless coordination of high-profile literary panels, celebrity appearances, and stage performances during India Today’s flagship event. • Managed guest movement, provided backstage assistance, and ensured smooth transitions between sessions • Handled communication with technical and hospitality teams to maintain event timelines • Assisted VIP guests, media figures, and speakers, ensuring comfort and on-time participation • Gained first-hand experience in live event execution, public interaction, and professional backstage management.

Led a team of volunteers and managed end-to-end public relations activities for multiple social impact campaigns focused on education, hygiene, and community welfare. • Designed and executed awareness campaigns in collaboration with the core NGO team • Supervised and delegated tasks to volunteers, ensuring timely and smooth campaign rollouts • Managed the NGO’s social media platforms to spread awareness about upcoming events and initiatives • Raised funds through local partnerships, outreach efforts, and digital appeals to support campaign logistics • Created impactful content (posters, reels, stories) for digital platforms to engage target audiences • Represented the team in planning meetings and ensured consistent communication between ground teams and coordinators.

Worked on the Public Relations campaign for a BJP candidate during the MCD elections, managing on-ground and digital communication strategies while leading a multi-functional intern team. • Oversaw the work of calling, video editing, and social media management teams to ensure smooth campaign coordination • Directed daily team briefings, task division, and progress tracking across all communication verticals • Supervised voter outreach calls, monitored content creation, and approved political messaging for social platforms • Supported strategy implementation in line with the candidate’s public image and political objectives • Gained hands-on experience in political campaigning, crisis handling, and real-time message alignment

Worked as part of a content team to create promotional articles for SAGE University Bhopal, aimed at increasing visibility and interest in their academic programs. • Researched course offerings, campus life, and placement details through SAGE University’s official website and other verified sources • Wrote over 20 SEO-optimized promotional articles highlighting university programs, infrastructure, faculty, and student experience • Ensured content quality, accuracy, and alignment with the university’s branding and communication goals • Developed headlines, subheadings, and CTAs to make the articles engaging and conversion-friendly • Met tight deadlines and collaborated with editors for final review and content delivery.

USMC