Arianna Calovi

Sport is not just a passion: it’s the heartbeat of my professional journey. Working in the sport industry allows me to combine my love for movement with my career, where I specialize in executing integrated marketing strategies, managing key account relationships, and driving brand positioning through dynamic co-marketing initiatives. Every project I tackle is an opportunity to bring my energy, passion, and drive into everything I do. As a natural team player, I firmly believe in the power of collaboration, understanding that collective success is the key to achieving impactful results and driving innovation. Born and raised in the Alps, my passion for outdoor sports and nature runs deep, but it's the thrill of movement and the electrifying energy of sport that truly fuels me. Whether it’s hiking, trekking, skiing, gravel biking, dancing salsa or smashing through a gym session as a former powerlifting athlete, I’m constantly seeking new challenges that keep me energized. Outside of work, I’m an amateur salsa dancer and a passionate traveler, always curious to explore new cultures and places, but always with an active, sporty mindset and a good vibe. The blend of my personal passions and professional expertise allows me to bring energy and enthusiasm to everything I do.