Aqsa A.

Aqsa A.

Marketing Analyst, Sponsorship Marketing @ Scotiabank

About

I’m passionate about bringing brands to life through creative storytelling and smart marketing strategies. With a Bachelor’s in Political Science 🎓 and an Advanced Diploma in Business Marketing on the way 📈, I love blending analytical thinking with innovative approaches to drive results. 🚀 I’ve had the chance to lead social media campaigns, manage event planning, and develop marketing materials that boost engagement and build meaningful connections. Certified in Digital Marketing from the University of Toronto, I’m always learning and staying on top of trends in SEO, content strategy, and analytics. Collaboration is key for me—whether it’s brainstorming new ideas or executing a campaign, I thrive in team-driven environments where creativity meets strategy. Let’s connect and explore how we can create impactful marketing experiences together! ✨ Ask me about Sponsorship Marketing, it's something new I am trying 🤭

Country

Canada

City

Toronto

Industry

Banking

Skill

Public Speaking, Web Pages, Social Media Content Creation, Digital Technology, Video Editing, Filming, Content Creation, Content Management, Adobe Creative Suite, Event Planning, Event Coordination, Vendor Management, Student Outreach, Relationship Building, Brand Management, Oral Communication, Learning Management Systems, Website Building, Email Marketing, Digital Marketing

Experience

Scotiabank

Marketing Analyst, Sponsorship Marketing

Scotiabank

LinkedIn
2026-1 - Present · 9 mos
Scotiabank

Global Sponsorship Analyst, Hockey Partnerships

Scotiabank

LinkedIn
2025-9 - 2025-12 · 4 mos
Scotiabank

Marketing Analyst, Sponsorship Marketing

Scotiabank

LinkedIn
2025-1 - 2025-8 · 8 mos
George Brown Polytechnic

Peer Tutor

George Brown Polytechnic

LinkedIn
2024-8 - Present · 2 yrs 2 mos
George Brown Polytechnic

Peer Leader

George Brown Polytechnic

LinkedIn
2024-8 - 2024-12 · 5 mos
George Brown Polytechnic

Student Success Ambassador

George Brown Polytechnic

LinkedIn
2024-4 - 2024-12 · 9 mos
CDRCP - Child Development Resource Connection Peel

Marketing Assistant

CDRCP - Child Development Resource Connection Peel

LinkedIn
2023-6 - 2023-8 · 3 mos

• Utilized web analytics tools to analyze marketing campaign performance, contributing to a 15% increase in engagement rates. • Collaborated with cross-functional teams to support automation initiatives, reducing manual marketing tasks by 20%. • Conducted in-depth market research to identify trends and provided actionable insights to stakeholders, improving campaign targeting.

Region of Peel

Operations Support for Vaccination Clinic

Region of Peel

LinkedIn
2021-5 - 2023-3 · 1 yr 11 mos

Regional Municipality of Peel, Ontario, Canada

• Supported “POP-UP” and main vaccine clinics across Peel to support the high demand for vaccines in ‘hot spots’, usually seeing over 1000+ clients a day. • Conducted Salesforce audits on clinic services such as vaccine handling, client assessment, consent review, and cold chain processes and implemented rapid and adaptive processes to improve efficiency and decrease cycle times. • Liaised, fostered, and managed positive relationships with internal staff, external stakeholders, school boards, etc. to deliver optimal customer service and patient care.

University of Toronto Mississauga

Orientation & Transition Leader (Summer) | Marketing

University of Toronto Mississauga

LinkedIn
2022-4 - 2022-9 · 6 mos

Centre for Student Engagement

• Spearheaded logistics during orientation programming for 1100+ domestic and international students; organized and facilitated launch events for EagleConnect and student services; hosted community events for affiliated partners. • Achieved an increase in program awareness by developing compelling media content and outreach campaigns, including infographics, posters, and videos. • Led and facilitated team-building activities for 12 cohorts of 300+ students, fostering collaborative success in all academic streams.

University of Toronto Mississauga

Co-Curricular Record Assistant | Operations and Marketing

University of Toronto Mississauga

LinkedIn
2021-9 - 2022-4 · 8 mos

Centre for Student Engagement

• Designed and developed presentation material for facilitating workshops, training, and 1:1 support for 300+ student leaders and 80 student campus groups. • Developed logistical schedule for 60+ student staff for 'Exam Jam' (one-day event) and supported 1800+ student attendees in registration. • Drove a 186% increase in CCR applications by successfully implementing effective email and social media campaigns. • Enhanced operational decision-making through organized CCR data management using real-time data points.

Trillium Health Partners

Data Entry Clerk Intern

Trillium Health Partners

LinkedIn
2021-6 - 2021-8 · 3 mos

• Actively assisted with "Tour de Bleu" Fundraiser in partnership with the Peter Gilgan Foundation. • Organized and processed pledge funds and maintained data entry records on Raiser’s Edge. • Independently restructured and organized the Foundation's process with past data documents.

Trillium Health Partners

HIS Implementation Specialist

Trillium Health Partners

LinkedIn
2020-8 - 2020-11 · 4 mos

Mississauga, Ontario, Canada

• Facilitated education and training activities for physicians, nurses, and administrative hospital staff across 3 sites. • Collaborated closely with hospital employees to initiate improvement requests and improve the quality of patient record documentation and assisted with troubleshooting all HIS issues.

University of Toronto Mississauga Students Union

Logistics Coordinator | Marketing Strategy and Planning

University of Toronto Mississauga Students Union

LinkedIn
2020-5 - 2020-9 · 5 mos

Education

George Brown Polytechnic

George Brown Polytechnic

LinkedIn

Business Administration & Marketing

2024-1 - 2026-4 · 2 yrs 4 mos

- Dean’s List (every academic semester)

University of Toronto School of Continuing Studies

University of Toronto School of Continuing Studies

LinkedIn

Digital Marketing

University of Toronto

University of Toronto

LinkedIn

Political Science Specialist and Biology

- Principal's Award of Excellence in Student Leadership - The United Way of Peel Region Award - 7th Place in Canada - HOSA Canada Competition - CSE Student Leadership Award

Aqsa A.'s Contact Information

Email

******@***.com

Phone

(**) *** ****

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