Aparajita Deb

• Driving end-to-end business development activities including lead generation, client consultation, requirement understanding, proposal presentation, negotiation, and deal closure. • Managing complete project lifecycle post-sales — from requirement gathering and scope finalization to deployment and post-launch support. • Acting as a strategic consultant to clients by translating business needs into scalable technical solutions. • Coordinating with cross-functional teams (UI/UX, Development, QA, DevOps) to ensure timely and high-quality delivery. • Preparing project roadmaps, defining milestones, tracking progress, managing risks, and handling change requests. • Serving as the single point of contact between clients and internal teams to maintain transparency and long-term relationships. • Ensuring projects are delivered within scope, timeline, and agreed commercial terms. Key Projects Handled- 🔹 Mealhood – Cloud Kitchen Delivery App Closed the project through consultative selling and led execution from requirement mapping to final deployment of a multi-vendor food delivery platform. 🔹 Hanioo – Interpreter Booking Application Managed client acquisition, solution planning, workflow structuring, and milestone-driven execution for a real-time booking system. 🔹 BAFL – Bulk Grocery Shopping Delivery App Handled commercial discussions, scope planning, and coordinated development lifecycle until go-live. 🔹 Blumberr – Healthcare Application Led business consultation, compliance discussions, and project execution for a digital healthcare platform.

• Drove enterprise-level fintech solution sales across nationalized, private, and cooperative banks, contributing to a 50% increase in institutional client acquisition. • Managed strategic partnerships with major banking institutions including: UCO Bank, Bandhan Bank, Axis Bank, ICICI Bank, Assam State Cooperative Bank, Gauhati Urban Cooperative Bank, Shillong Urban Cooperative Bank, Nalbari Urban Cooperative Bank, Industrial Cooperative Bank, and Meghalaya State Cooperative Bank. • Led initiatives to align cooperative banks with nationalized banking targets, facilitating solution adoption and strengthening institutional collaboration. • Conducted high-level product presentations, stakeholder meetings, and technical consultations to position digital payment software for large-scale deployment. • Owned the complete lifecycle from lead generation and commercial discussions to onboarding, implementation coordination, and post-deployment relationship management. • Increased upselling and cross-selling revenue by 40% by identifying expansion opportunities within existing banking partnerships. Key Projects Managed - 🔹 UCO Bank Projects – Coordinated digital payment solution deployment, merchant onboarding, and partner engagement initiatives. 🔹 GSI Project – Supported implementation and execution of fintech solutions aligned with institutional requirements. 🔹 Bali Yatra Project – Managed large-scale event-based digital payment enablement, ensuring smooth transaction processing and on-ground coordination.

• Managed data collection and analysis for diverse populations in Panchayat raj institutions. • Provided training and development support, ensuring compliance with policy and regulations. • Resolved conflicts and implemented problem-solving strategies effectively.

• Sourced candidates through various channels, screened applications, and conducted initial phone interviews for SolutionGraph in Mumbai, Maharashtra, India. • Scheduled and coordinated interviews, maintained candidate tracking systems, and ensured clear and concise communication throughout the recruitment process.

• Managed customer interactions, inquiries, and complaints at Aditya Birla Fashion and Retail Ltd - Pantaloons. • Utilized persuasion and negotiation skills to drive 30% of sales through effective point of sales system usage. • Demonstrated expertise in visual merchandising, brand knowledge, and inventory management to enhance retail operations.