Anusha Sheikh

- Spearheaded the development and execution of comprehensive brand strategies for diverse multi-national clients across industries, consistently delivering on time with positive increase in brand awareness and customer engagement within first quarter of launch. ​ - Orchestrated over 3 focus group sessions, 10 user interviews, and 5 engaging workshops, leveraging qualitative data to create insightful brand strategies. ​ - Developed and executed several comprehensive personas, detailed surveys, and distilled valuable insights and opportunities through extensive data analysis. ​ - Conducted extensive market research and competitor analysis for multiple projects to uncover pivotal insights and opportunities, crafting strategic recommendations that resulted into positive enhancement in market positioning for clients. ​ - Cultivated and maintained robust client relationships, consistently presenting performance reports and strategic recommendations to key stakeholders including Founders and CEO’s. ​ - Stayed ahead of industry trends, emerging technologies, and competitor activities, proactively recommending adjustments to brand strategies for continuous improvement.

- Developed and executed a highly successful integrated marketing campaign, incorporating dynamic creative assets such as video messages, commercials, posters, brochures, and digital assets to effectively promote employment opportunities within the social services sector in the region. ​ - Implemented the approved recruitment strategy by executing engaging campaigns across various media channels. This encompassed university platforms, events, workshops, seminars, job fairs, and digital/social media platforms. ​ - Monitored and analyzed campaign performance metrics to evaluate effectiveness and make data-driven adjustments for continuous improvement. ​ - Collaborated with cross-functional teams to ensure seamless execution of the marketing campaigns and recruitment initiatives.

- Designed, managed, and maintained the company website on the Shopify platform, implementing a visually engaging and user-friendly interface. ​ - Developed and seamlessly implemented comprehensive marketing and branding strategies, aligning both online and in-store efforts to enhance overall brand visibility and customer engagement. ​ - Innovatively increased customer review rates by an exceptional 90% through strategic QR Code implementation. ​ - Executed dynamic digital marketing campaigns with a multi-channel approach.

- Drove brand exposure & consistency through tone, messaging, & content creation. ​ - Developed social media ad campaigns & generated 20% increase in leads & 70% increase in engagement. ​ - Developed insights on weekly marketing campaigns to assess performance against goals.

•Exercised communication and leadership skills while giving potential leasers a tour around the apartments. •Effectively used organization skills while arranging and managing dates with clients, as well as sending quotations to clients for leasing and expenses.

•Effectively used organization skills while arranging sales appointments and sending quotations to clients regarding leasing and expenses. •Demonstrated team management and leadership skills while training new members on how to showcase properties. •Organized a sales promotional campaign that effectively helped close a deal.