Anusha S

Senior Executive - Performance Marketing @ Groww

About

Digital Marketing Specialist with 5+ years of experience in Performance & Growth Marketing. Strong analytical and research skills with a track record of achieving positive outcomes.

Country

India

City

Bengaluru

Industry

Higher Education

Skill

Performance Marketing, Paid Media Advertising, CRM, Paid Search Campaigns, Marketing Automation, Customer Relationship Management (CRM), Web Push Notification, Email Marketing, Search Engine Optimization (SEO), Affiliate Marketing, Google Ad Manager, Push Notifications, SMS Marketing, Digital Marketing, Google Ads, Microsoft Excel, Project Management, Sales, Facebook Marketing, digital marketing

Experience

Senior Executive - Performance Marketing

Groww

2024-12 - Present · 1 yr 10 mos

Bengaluru, Karnataka, India

Performance Marketing Specialist

Unacademy

2023-8 - 2024-12 · 1 yr 5 mos

Bengaluru, Karnataka, India

Digital Marketing Manager

GetMyUni

2022-1 - 2023-7 · 1 yr 7 mos

Bangalore Urban, Karnataka, India

- Managing all aspects of company's marketing channels such as Push notification, WhatsApp, Affiliate marketing, Google Ad manager etc. - Planning & optimising day-to-day marketing campaigns in channels such as SMS, E-Mail marketing, Web Push, Affiliate marketing, etc. - Plan, execute & optimise performance marketing campaigns for over 100+ clients - Identify marketing requirements and implement new functionalities using marketing automation & CRM best practices

Digital Marketing Executive

GetMyUni

2021-4 - 2022-1 · 10 mos

Bangalore Urban, Karnataka, India

- Planning & optimising day-to-day marketing campaigns in channels such as SMS, E-Mail marketing, Web Push, Affiliate marketing, etc. - Researching for new affiliates in the market & coordinating with them on a regular basis to help them in implementing & optimizing the campaigns