Antonin Guidicci

Who the f#ck is Pamela? Pamela is a retro and street electric bike brand coming directly from the 80’s. We believe Pamela brings colors to your life, carrying both your belongings and loved ones—all at a fair price. Designed in Biarritz, assembled in Portugal.

Photographer & Filmmaker specializing in the fashion industry. Notable portfolio includes work with magazines such as Vogue, Jalouse, Grazia, Madame Figaro, Elle, Lui, Glamour, and Vanity Fair. Collaborated with brands for catalogues and advertising campaigns, including Galeries Lafayette, BHV, Bon Marché, H&M, Zara, Shiseido, and more. Key Talents Shot: - A$AP Rocky - Lou Reed - Omar Sy - The Kills - Caroline de Maigret - Romain Faure - Mélanie Thierry Collaborations: - Served as a 1st assistant (light) to Ellen Von Unwerth for 7 years. Key talent shots Bratt Pit, Rihanna, Lady Gaga… - Worked closely with renowned photographers including Peter Lindbergh, and Terry Richardson

TV presenter on AUTOMOTO LA CHAINE for the Moto Club Show (10 episodes, 4 seasons) Scenic road trips through France's beautiful regions, featuring bike tests and motorcycle enthusiasts who showcase their local gastronomic, cultural, and sporting specialties.

First French Electric Motorcycle brand 100% customizable online. Incubated at Station F with Ecole des Arts et Métiers.

Custom Motorcycle Garage based in Paris. High standard design & re-build of vintage motorcycles. Brands reshaped include Suzuki, BMW, Yamaha, Honda, Royal Enfield, Triumph. Designed & built the first flat track electric bike in Europe.