Anthiya Theerahirunphob

Led the adoption strategy for the National Digital Learning Platform (NDLP), driving engagement and effective utilization across educational institutions. Worked closely with schools, educators, and stakeholders to ensure seamless onboarding, training, and long-term usage of digital learning solutions. Designed and executed adoption frameworks, training programs, and communication strategies to increase platform usage and user satisfaction. Collaborated cross-functionally with product, sales, and customer success teams to align platform capabilities with real classroom needs. Monitored adoption metrics, gathered user feedback, and continuously optimized initiatives to improve learning outcomes. Passionate about leveraging technology to transform education and empower both educators and students at scale.

Sales & Partnership Manager | FlowAccount (Nov 2021 – Present) As Sales & Partnership Manager, I lead both revenue growth and partner ecosystem development for Thailand’s leading SaaS accounting platform. My role combines strategic sales leadership, partnership expansion, and team development to deliver consistent growth and nationwide market recognition. Key Responsibilities: Drive end-to-end sales and partnership strategy, from pipeline development to closing and account growth. Lead and scale a high-performing sales team, ensuring KPIs, coaching, and career progression. Build long-term partnerships with accounting firms and key business networks, supporting co-branded initiatives and joint business planning. Present revenue insights and forecasts to executives, enabling data-driven business decisions. Key Achievements: Delivered 200%+ revenue growth in the first year through targeted sales strategies and nationwide expansion. Grew partner network by 1,250% in 3 years, securing FlowAccount’s position as a trusted brand in the accounting industry. Scaled the sales team from 3 to 12 members, achieving a 98% KPI success rate and promoting 2 senior leaders. Authored the official Sales Handbook, now used as a company-wide guide for onboarding and process standardization. Highlighted Projects: National Roadshow (37 provinces): Designed and executed a partner engagement program, drawing 60+ participants per event and achieving a 50% conversion rate. Sales Academy & Mentorship: Built internal training frameworks, turning top performers into mentors/trainers to scale team capability. Co-Branded Campaigns with Accounting Firms: Led cross-functional projects that combined marketing, product, and sales, driving new customer acquisition and long-term retention.

Operations Team Leader | Concentrix Services (Thailand) (Apr – Nov 2021) Led daily operations and team performance for a high-volume contact center, ensuring exceptional customer service delivery and operational excellence. Managed frontline advisors, drove engagement, and implemented performance frameworks that improved both customer satisfaction and team productivity. Key Responsibilities: Oversaw real-time call monitoring, coaching, and performance tracking to ensure service quality and KPI achievement. Managed scheduling, team motivation, and operational workflows to maintain smooth daily operations. Provided coaching and leadership development, fostering a culture of accountability and performance. Acted as the bridge between frontline staff and management, aligning operational execution with business goals. Key Achievements: Achieved 95%+ customer satisfaction from the first week of operations. Reduced absenteeism and sick leave requests through motivational programs and effective team support. Boosted employee engagement and retention by implementing structured coaching and recognition frameworks. Successfully managed a newly established team, driving rapid stabilization and performance consistency. Highlighted Projects: Performance Dashboards: Introduced structured monitoring tools to track daily KPIs and improve transparency. Coaching Program: Designed and implemented a feedback loop that reduced error rates and improved customer outcomes.

Area Business Manager | OYO Technology & Hospitality (Aug 2019 – Mar 2021) Managed a large hotel portfolio across Thailand, combining commercial strategy, operations leadership, and partner relationship management to drive sustainable revenue growth. Acted as a trusted advisor to hotel owners, implementing data-driven initiatives to improve occupancy, revenue, and customer satisfaction. Key Responsibilities: Oversaw a portfolio of 189 hotels / 2,500+ rooms, leading operations, revenue management, and partner engagement. Delivered daily, weekly, and monthly business reviews to hotel partners, covering occupancy, revenue, reconciliations, and OTA ratings. Provided training and operational guidance to hotel staff on process optimization, customer service, and digital transformation. Collaborated with regional leadership to align local execution with OYO’s global business strategy. Key Achievements: Achieved 400%+ growth in both occupancy and revenue across assigned hotels within 18 months. Established a new regional customer service team in Malaysia, including SOP creation, KPI frameworks, and communication training. Significantly improved OTA conversion rates and customer satisfaction for underperforming properties. Strengthened long-term hotel owner partnerships through consultative engagement and revenue optimization strategies. Highlighted Projects: Hotel Transformation Program: Partnered with property owners to redesign commercial models, improve digital presence, and upgrade service standards. Cross-Border Operations Expansion: Played a key role in setting up a customer service hub in Malaysia, driving consistency across multiple regions.

Supplier Contact Center | Hotelbeds (2017 – 2019) Supported global hotel partners by delivering end-to-end supplier services within one of the world’s largest bedbank platforms. Ensured smooth connectivity, contract execution, and issue resolution to strengthen long-term supplier relationships. Key Responsibilities: Acted as the primary liaison for hotel suppliers, managing inquiries, contracts, and system updates. Handled daily operations including rate loading, allotment management, and reservation support across international markets. Monitored supplier performance on Hotelbeds’ platform, resolving escalations and ensuring SLA compliance. Provided cross-functional support with sales, account management, and operations teams to ensure seamless supplier experience. Key Achievements: Consistently achieved >95% SLA compliance in handling supplier queries and contract updates. Contributed to process improvements that reduced issue resolution time and enhanced supplier satisfaction. Recognized for exceptional service quality and attention to detail, supporting global supplier partnerships. Highlighted Projects: Onboarding & Training Program: Assisted in onboarding new hotel suppliers, guiding them through system usage and best practices. Process Streamlining Initiative: Collaborated with IT and operations teams to reduce manual errors in rate loading and contract updates.