annika jones

content marketing specialist

About

I will finish my bachelors degree in journalism in May this year, and am expected to receive a 1st. Through my course I have honed my skills in copywriting, content creation and digital publishing. I have also gained new skills in Adobe Photoshop, Indesign, video editing in Avid media composer, audio editing and live presenting. In my prior work experience I have learnt how to be a representative of a company, and carry their name on my shoulders with pride and confidence. I excel at customer service and know how to put myself in a client's shoes to make sure they come away from any interaction as happy as possible. Working for myself as a freelance writer has taught me how to manage my own time and adhere to deadlines. I have learnt how to approach potential clients and customers in a friendly and professional manner to generate new business. I am a native English speaker currently based in Leeds, UK. I have learnt Swedish to an intermediate (CEFR B1) level.

Country

united kingdom

City

west yorkshire

Industry

writing and editing

Skill

journalism, copywriting, social media, web content writing, broadcast television, audio editing, video editing, press releases, writing, radio, digital publishing, blogging, online journalism, magazines, news writing, search engine optimization, seo copywriting, copy editing, social media marketing, content strategy, marketing, editing, b2b marketing, b2b, international marketing, research, wordpress, indesign, adobe photoshop, teamwork, communication, radio presenting, magazine articles, social listening, osint, digital media, storytelling, paid media, system testing, system integration testing, test management, testing, rational team concert rtc, scrum, project management, rational quality manager, ibm jazz platform, acceptance testing, rup, istqb certified, medical devices, medical records, test process development, test methodologies, integration testing, rational team concert, ieee 829, agile methodologies, requirements management, software development, requirements analysis, clearcase, test planning, integration, quality assurance, test automation, software quality assurance, quality center, agile testing

Experience

work placement

yorkshire evening post

2018-1 - 2018-1 · 1 mo

* Working on the reporting team in a newsroom environment. * Producing copy and byline content for print and online. * Sourcing material from press releases, council meetings, conducting interviews in person and over the phone. * Using industry standard software such as Incopy and Indesign, as well as Johnson Press bespoke packages. * Seeing behind the scenes of how a daily paper comes together.

radio correspondant

radiolabs

2017-6 - 2017-6 · 1 mo

* Reporting election night results for Leeds live on the radio throughout the night. * Working alone and under time pressure. * Live tweeting and recording results to upload online.

backstage reporter and press room assistant for aria awards

radio academy

2016-10 - 2016-10 · 1 mo

* Working during the day as a press room assistant writing scripts and taking care of guests. * Working with talent and guests throughout the evening to ensure a flawless event. * Anticipating issues and needs. * Representing the company and my university.

customer relations manager

j&m distribution

2006-1 - 2007-10 · 1 yr 10 mos

Customer relations role in a contract call centre with in house distribution centre. Additional duties included becoming a product specialist for air conditioning installations, updating the company database and staff training.

social media officer

hesco

2018-7 - Present · 8 yrs 3 mos

* Reporting to the marketing director, as part of a small international team. * Responsible for strategy, content creation and scheduling across all social channels and multiple profiles. * Communicating with a culturally diverse, knowledgeable audience and pushing the boundaries of B2B social to produce exponential growth in engagement and followership. * Maintaining existing promotional partnerships, and building new ones that benefit the growing community around the brand. * Implementing social listening, being the company's 'eyes and ears' on social. Reporting weekly to the wider group on key information, industry intelligence, and potential sales leads.

social media marketing assistant

leeds metropolitan university

2018-2 - 2018-6 · 5 mos

Supplying content for the University's social media channels.

customer service representative

bradford and bingley

2008-2 - 2010-9 · 2 yrs 8 mos

* Customer service role in a retail banking environment. * Duties included retail baking services, sales referrals, cash and safe handling, security procedures. * With the company during their transition to Santander.

customer service representative

ingdirect

2007-10 - 2008-2 · 5 mos

Customer service role in a head office call centre. Assisting customers with their telephone banking needs, adhering to strict legal and company guidelines.

content marketing specialist

hesco

2018-7 - Present · 8 yrs 3 mos

Primary responsibility for all aspects of social media and content marketing for international B2B brands.

freelance creative

brilliant social media

2018-4 - 2018-4 · 1 mo

After a successful work placement, I was invited to stay on with Brilliant. Going beyond an account executive role, I created an initial social strategy for a new client which has since been developed into a wider campaign.