annie chen
social media and community manager
About
I am an intercultural competent, open-minded and energetic person who is driven to achieve the highest standard possible for any given task. As a graduate with five years of experience in communications with a main focus on social media, I possess excellent communication skills and my experience enables me to relate to a wide range of people. I am a people-oriented individual with the ability to develop excellent work relationships and collaborate with various internal and external personnel.
germany
berlin
luxury goods & jewelry
public relations, social media, corporate communications, marketing, marketing communications, marketing and pr cooperations, internal communications, press releases, intercultural skills, promotions, communication, market research, event planning, editing, cooperation
Experience
social media and community manager
steinbeis school of management and innovation
social media manager lumas
avenso gmbh (lumas | whitewall)
The previous position has been extended with in-depth experiences in Social Media Management, such as creation of Content & Social Media Advertising (esp. Facebook Marketing), Coordination of agencies in social media advertising; synergizing social media accounts with all marketing activities
editor
radio taiwan international
Editorial planning & execution of various self-designed projects (i.e.: interviews & production of show topics)
social media manager
a. lange & söhne
public relations manager
mrs.sporty gmbh
* Creating PR & Cooperation concepts as well as their realization * Implementing PR & Cooperation activities in over 500 Mrs.Sporty Clubs nationwide (Germany and Austria) * Editorial work (writing press releases, internal communications, website, etc.) * Cultivation of the journalist network * PR consultancy for all franchise partners, etc.
management assistant to chief executive officer and corporate communications
curtis newton labs gmbh
* Various PR activities, incl.: corporate communications, consultation of various management projects (strategy, conception, user experience/usability, social media) * Administration and coordination services for company CEO * Complex calendar & travel administration & coordination * Network & contact administration (incl.: international Venture Capitalists) * Coordination & monitoring of various company projects
public relations coordination
oliver schrott kommunikation gmbh
* Project assistant for clients such as Mercedes-AMG, harman/kardon, * MINI Cooper * Participation in client PR strategies (incl.: corporate communications) * Regular client communication & consultation * Active support & follow-up of client promotional activities * Planning & organisation of event stands incl. promotional materials * Event support & assistance for clients; internal reporting & analysis of event success
project coordination and corporate communications
emi music
* Artist promotion coordination * Support provided to international artist managers * International travel planning & organisation * Active support provided to visiting artists * Coordination of promotional activities and media outlet interview planning within the label’s internal PR department in tandem with external PR agencies * Corporate communications (i.e.: creation of label awareness media reports, internal company communications)
junior public relations and social media manager lumas
avenso gmbh (lumas | whitewall)
* Content creation & distribution throughout all Social Media channels (Facebook, Instagram, Twitter, Pinterest, Google+) * Creation & execution of Social Media concepts, as well as paid social media campaigns * Monitoring & tracking Social Media channels; coordination of social media & pr agencies (DE, AT, CH) * Assistance for international Franchise Partners in terms of PR & Social Media & Community Management * Monitoring & compilation of internal press coverage recaps; dealing with press inquiries
Education
national university preparatory school for overseas chinese students
universität des saarlandes
hochschule macromedia | macromedia university of applied sciences
macromedia hochschule der medien und kommunikation
public relations
annie chen's Contact Information
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