Anna B.

Successfully led the strategy, execution, and optimisation of all search engine marketing (SEM) efforts, driving performance and revenue growth through paid campaigns across portfolio of clients.

Providing Digital Marketing Services for Businessnav clients which include but are not limited to the following: ☑ Digital Marketing Audits & Online Strategy to increase clients revenue ☑ SEO - search engine optimization to gain organic traffic ☑ PPC in Google, experience in managing campaigns with 50K+ monthly budget, including campaigns for E-commerce brands, B2B & B2C business models. Our clients get the average ROI of 5x ☑ Paid Advertising on Social Media: Facebook, LinkedIn, Instagram, TikTok ☑ Social Media Strategy to generate more sales

As a representative of Yandex International department (the leading online search engine in Russia), I was responsible for the Spanish market, helping our clients to increase their international digital footprint and lead generation; This would cover digital strategy development including online market research and industry insights mostly for e-commerce, travel, tourism, education, fashion and online real estate industries.

- Managed high marketing budgets and successfully optimized the advertising costs and increased the customer’s advertising ROI; - Identified opportunities to improve the company´s product and to increase the average customer value; - Responsible for all B2B market decisions in 3 verticals in 7 countries: Spain, Russia, Canada, USA, Chile, Peru and Panama; - Managed a portfolio with more than 50 accounts through 3 verticals with total budgets higher than 1M€/year; - Negotiations of long term agreements with top investors in Real Estate, Cars and Jobs verticals; - Elaborated weekly and monthly reports and proposed improvement measures; - Collaborated and negotiated with the internal teams to respond to customer's inquiries as soon as possible.