Anna Halpenny

Design Manager - Womenswear @ Whispering Smith

About

I am a Womenswear Design Manager with experience in the international fashion field creating fresh, on-trend and commercially successful design. Over 20 years experience designing for UK and International womenswear brands and managing design processes - leading teams of varying levels and across multiple disciplines and product areas. Design and Strategy Direction and critical business analysis Excellent communication and presentation skills

Country

United Kingdom

City

Watford

Industry

Design

Skill

Range Building, Product Reviews, Presentations, New Concepts, Computer-Aided Design (CAD), Wovens, Apparel, Trend Forecasting, Tops, Embellishment, Graphic Design, Fashion Design, Trend Analysis, Trend, Fashion, Textiles, Illustrator, Sketching, Mood Boards, Concept Development

Experience

Design Manager - Womenswear

Whispering Smith

2017-10 - Present · 9 yrs

London

Design Manager at the Whispering Smith Ltd, in charge of design Brave Soul (Womenswear) and new/emerging brands across wovens and jersey. Also supplying MTO to various clients including ASOS, French Connection, Boohoo Group and Nasty Gal

Design Manager - Womenswear

GB FASHION LTD

2013-9 - 2017-9 · 4 yrs 1 mo

Design Manager at the supplier GB Fashion, in charge of accounts for various clients including Next, H&M, Arcadia and Bestseller group

Senior Womenswear Designer

Kmart Australia Limited

2012-3 - 2013-9 · 1 yr 7 mos

Melbourne, Australia

Designer for Girl Express range Responsible for the youth range of woven and jersey tops Trend forecasting and market analysis for the Kmart Womenswear department

Womenswear Designer

Lipsy London

2010-2 - 2012-3 · 2 yrs 2 mos

Design of jersey and casualwear ranges inc. logowear, graphic fashion tees and loungewear Contributed to trend analysis and forecasting, creation of seasonal themes and colour palettes for my area Print design for evening and daywear ranges, trend analysis and theme prediction for all printed product Branding, packaging and trim designs for womenswear and accessories Design of branded product including nightwear, swimwear, intimate apparel and accessories

Senior Womenswear Designer

Collective Apparel Limited

2008-6 - 2010-2 · 1 yr 9 mos

London, United Kingdom

Design of Womenswear Graphic Jersey product - main client Topshop - weekly collaborations to work on custom designs

Textile Designer

Ted Baker

2003-12 - 2008-6 · 4 yrs 7 mos

london

Designed printed textiles, embroideries and graphic jersey designs for Ted Baker Womenswear range. Management of sampling process and all seasonal colour palettes, look books and selling books. Collaborated across departments to co-ordinate printed and graphic products. Started as a Design Assistant in 2003