Ann Trần

Marketing Assistant to CEO @ HMK Eyewear

About

I am a strategy-oriented marketer who enjoys connecting ideas with real impact. I’m especially interested in how brands communicate in ways that feel meaningful and relatable. Through my experiences, I’ve learned to turn insights into content and campaigns that people can connect with. I’m currently focusing on growing through hands-on work, with the goal of building strong and lasting brand stories in the future.

Country

Vietnam

City

District 2

Industry

Marketing & Advertising

Skill

Project Management, Teamwork, Presentation Skills, Analytical Skills, Teamwork & Stakeholder Collaboration, Content Creation & Storytelling, Marketing Campaign Management, Market & Consumer Insights, Timeline & Resource Management, Project Coordination, Performance Analysis, Community Management, Marketing Strategy, SEO & Keyword Research, Content Planning, Digital Strategy, Social Media Optimization (SMO), Video Production & Editing, Market Research, Competitive Analysis

Experience

Marketing Assistant to CEO

HMK Eyewear

2025-9 - Present · 1 yr 1 mo

Ho Chi Minh City, Vietnam

- Analyzed market, customer, and competitor insights to support communication strategies. - Proposed and developed multi-platform content ideas with consistent branding. - Supported content direction and executed marketing campaigns as planned. - Coordinated projects, managed timelines, and collaborated cross-functionally. - Assisted in regional marketing activities and issue resolution. - Reported performance and recommended optimization actions.

Marketing specialist

URHOUSE DESIGN

2025-3 - 2025-9 · 7 mos

- Conducted market & competitor analysis to define communication strategy. - Monitored trends & algorithms to optimize multi-platform performance. - Planned content (weekly/monthly/quarterly), ensuring brand consistency. - Performed SEO research to drive organic reach. - Supported video production, optimizing for platform behavior. - Expanded distribution via communities to increase organic traffic. - Engaged and consulted potential customers to support conversion.

Marketing Intern

Hands On - BEO

2025-2 - 2025-3 · 2 mos

Ho Chi Minh City, Vietnam

- Developed and executed study abroad content from ideation to multi-platform distribution. - Collaborated to produce short-form videos, optimized for trends and user behavior. - Designed visuals and edited content to enhance engagement and brand presence. - Supported event execution, ensuring consistent messaging and experience.

Marketing & SEO Content writer

Laka.AI

2024-7 - 2025-1 · 7 mos

Ho Chi Minh City, Vietnam

- Planned and executed multi-platform communication aligned with brand goals. - Conducted research to support effective content development. - Created and optimized content for cross-platform performance. - Wrote SEO-optimized blogs to improve organic reach. - Designed posters and produced basic video content. - Collaborated cross-functionally for smooth execution.