Anmol Arora

Google Gemini Marketing Lead @ Google

About

With a total experience of 11 years, have a 5 year management consulting experience solving strategic, operational and transitional issues of various clients across Finance, Online Marketing, Utilities, Insurance firms and Heavy goods industry. Have been leading strategic initiatives across internet companies for last 6 years focusing on customer experience, process excellence, efficiency improvement, search optimization, etc. Have pivoted to a high growth business role in the mid of 2018. Have won various business competitions and sports tournament and completed IIM Ahmedabad as an Institute Scholar. Led multiple sports team at IIMA.

Country

India

City

Gurugram

Industry

Financial Services

Skill

Management Consulting, Business Strategy, Strategic Thinking, Performance Benchmarking, Predictive Modeling, Analysis, Data Analysis, SAS, Business Analytics, VBA, Market Research, Marketing Strategy, Business Intelligence, Leadership, Management, Strategy, Entrepreneurship, Business Analysis, Analytics, Team Management

Experience

Google Gemini Marketing Lead

Google

2021-12 - Present · 4 yrs 10 mos

Gurugram, Haryana, India

Leading Google Gemini (AI assistant) marketing in India, driving Gemini App's growth through comprehensive strategies encompassing scaled brand campaigns, content marketing, and cultural integrations, product feature development & O&O growth levers. Driving monetization for Google Pay across multiple revenue streams. Leading growth for monetized payflows by driving user insights, marketing communication & offers while working closely with product, UX, BD and engg to drive product decisions.

Growth Head, New Businesses

airtel

2020-7 - 2021-12 · 1 yr 6 mos

Gurgaon, Haryana, India

Led strategy and growth for emerging businesses, such as surveillance and payments to monetize Airtel's large user base. Successfully spearheaded the development and end to end logistics kickstart the businesses. Demonstrated strong leadership skills in driving cross-functional teams, establishing partnerships, and ensuring seamless execution of business plans. Effectively identified market opportunities, leveraging innovative technologies, and bridging the user need.

Flights Category Head

MakeMyTrip

2019-4 - 2020-7 · 1 yr 4 mos

Gurgaon, India

International Flights Head

MakeMyTrip

2018-4 - 2019-4 · 1 yr 1 mo

Gurgaon, India

Led the high growth international flight business at MakeMyTrip as the PnL owner. Drove multiple projects to enhance growth and make MakeMyTrip the No. 1 choice for all international flyers across the country.

Customer Strategy Head

MakeMyTrip

2016-5 - 2018-3 · 1 yr 11 mos

Gurgaon, India

Worked on end to end customer experience starting from the user coming to MakeMyTrip.com to completing the travel. Conceptualized and executed multiple projects across various line of businesses to improve NPS by 2x.

Associate Director, Strategy

Snapdeal

2015-2 - 2016-4 · 1 yr 3 mos

New Delhi Area, India

Working on initiatives across the company to enhance customer experience, seller experience and overall marketplace health. Leading a team of 35+ members.

Senior Associate

Boston Consulting Group (BCG)

2013-7 - 2015-1 · 1 yr 7 mos

Gurgaon, India

Summer Associate

Boston Consulting Group (BCG)

2012-4 - 2012-5 · 2 mos

Gurgaon, India

Successfully benchmarked the sales and marketing best practices of top Real estate companies in India Drove an in-depth analysis for profitability of ongoing real estate projects by predictive modeling and comprehensive cost data analysis

Senior Analyst

Inductis

2010-7 - 2011-6 · 1 yr

Gugraon

Handled teams of 3-5 analysts to drive insights and recommendations for clients for problems ranging from expansion strategy to attrition control. Worked closely with top level level management in client organisations to solve critical problems.

Analyst

Inductis

2008-7 - 2010-6 · 2 yrs

Gurgaon, India

Responsible for driving analyses in projects involving data profiling & management, predictive modeling and advisory. Worked in the fields of Insurance, Credit Cards and Utility.

Research Intern

University of Toronto

2007-5 - 2007-7 · 3 mos

Toronto, Canada Area

Introduced a novel parallel programming paradigm, Transactional Memory, and ran experiments on various benchmark applications to showcase efficiency and scalability improvement. Worked in an international team of graduates focusing on improving scalability of multiprocessor applications.